Local Radio Reality Check

Read the full article now    

  • 7 top radio groups distorting their local radio efforts – all confirmed by them.
  • The chances the Carr FCC will bust loose on eliminating ownership limits but it comes with an unwelcomed surprise.
  • Why radio groups will want to avoid the “local radio” claim that has turned toxic in an industry desperately seeking a lifeline.

Start a new subscription here

EDITOR’S NOTE:  This seems like a good place to take a break for the holidays – it’s between semesters for me at NYU, the media industry is taking its long winter’s nap -- next year is crucial for the music business radio, linear media and emerging alternative content delivery platforms.  

We love our subscribers who continue to value and support what we do here for music and media executives.  Cheryl and I share our admiration for each of you – Have a safe and happy holiday!  See you next year.

A Pittman Pivot Away from Audio

Read the full article now    

  • A move that quietly contradicts the story iHeart has been telling for years.
  • The real Netflix deal stripped down – the part they’re leaving out.
  • Why iHeart competitors will want to beware of the “okey-dokey” presented as simple, harmless, or routine to distract while the real move happens elsewhere.

Start a new subscription here

FORCED Cumulus

Read the full article now    

  • Cutting expenses and laying off staff is nothing new to Cumulus, but the way they are doing it now is.
  • Inside the “sell digital or have radio commissions cut” plan – dangerous if competitors pick up on it.
  • The call for “kindness” by the person threatening employee commissions and jobs.
  • And the forced video training. 

Start a new subscription here

Waiting for the Beasley Bust

Read the full article now    

  • Beasley’s meme stock surge is over but the company is more worried now than ever.
  • The new plan for surviving the next 3 to 6 months.
  • How they plan to pivot from cash flow and debt problems.
  • By the end of next year, what Beasley will look like.
  • The two last ditch options that Wall Street predicts.

Start a new subscription here

Fake AI Podcast Boom

Read the full article now    

  • One new startup is already generating thousands of AI podcasts per week.
  • The effect on the podcasts that radio champions.
  • The amazing breakeven point for AI podcasters.
  • Audio equivalent "content farms” that are coming soon.
  • How so-called “AI slop” is capturing search traffic and ad revenue – a link to try it yourself.

Start a new subscription here

Why Beasley is the New GameStop

Read the full article now    

  • "Pigs get fed, hogs get slaughtered" – who are the “pigs” and the
    “hogs” in this explosive stock surge.
  • How found money affects Beasley’s bankruptcy timetable.
  • The “sucker rally” that hurt all but two parties.

Start a new subscription here

Cumulus Hits Panic

Read the full article now    

  • How bad it is in their own words (direct quotes).
  • Where this year’s non-existent holiday RIFs have been moved.
  • Insiders identify next to get laid off and who.
  • What’s really riding on their desperate Nielsen lawsuit (not ratings).
  • How they will likely goose next year’s financials by using smoke and mirrors fooling investors and bankers.

Start a new subscription here

iHeart Sales Shakeup

Read the full article now    

  • The commission killers
  • The biggest cost-cutting initiative that is quietly replacing hundreds of behind-the-scenes jobs
  • Why the best sales reps are quitting
  • The new, more volatile radio seller
  • What Guaranteed Non-Human selling looks like

Start a new subscription here

AI Insights from My NYU Music Business Class

INSIDE …

  • The Urgency:  AI-generated music is about to force radio into a corner.
  • Behind Closed Doors:  Major labels are quietly deploying the strategy that will be the future of music. 
  • The Competition:  Spotify’s newest moves hint at a shift radio can’t afford to ignore.
  • New Generation of Listeners:  Will they accept or reject AI faster than radio can get ahead of it -- it’s already showing.
  • The “Human” Defense:  Programmers think they can “human-brand” their way out of this – what the data suggests.

Read the article now    

Start a new subscription here

Free samples

Cumulus Just Blinked

Cumulus has retained Moelis & Company to deal with lingering and troublesome debt left over from last year’s attempt to kick the can down the road.

  • Lenders are working with Guggenheim -- same advisors who did the last restructuring through an out of court debt exchange.
  • The Moelis banker who handles radio reportedly has had success bullying lenders into submission but they have all been burned so badly that they will likely have a stiff spine this time around. 
  • Moelis was the architect of the distressed debt exchange (concluded May 2024) that addressed the massive "maturity wall" originally set for 2026 restructuring the deal to extend those maturities to 2029.

Dig Deeper:  After kicking $675 million in debt down the road to 2029 and $90 million in the bank, why they absolutely refuse to write a check to make the last $24 million disappear.

Read the article now    

Start a new subscription here

Free samples