Pandora’s Buyer

INSIDE . . .

  1. What about those SiriusXM rumors?
  2. Which radio company might like to take a run at owning Pandora?
  3. How about this media company, which wants to reduce their dependence on advertising for paid subscriptions?
  4. The down low on what competitors think about taking Pandora out.
  5. Why an alliance of entertainment companies could make sense --- like this one.

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iHeart Testing a Way to Get 100% of Local Ad Buys

INSIDE . . .

  1. Sales tactics so desperate that no other radio group would dare do them – details.
  2. Can you say Tom McConnell?
  3. What buyers have to give iHeart to get this payoff.
  4. Which types of category clients are being bribed to spend only with iHeart.
  5. Why competitors can’t match McConnell’s tactics.
  6. Early warning if iHeart is your competitor – you already know they fight for the entire spend, now prepare for this.

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McVay’s Replacement Is In The House

INSIDE . . .

  1. Who are the several candidates to replace McVay – but put your money on this one.
  2. Why McVay’s ouster could lead to happy local program directors and this narrow opportunity to fix programming.
  3. Why market managers will be getting more power – details inside.
  4. What is making Mary set up the biggest management change since she took over from Lew Dickey almost a year ago – and what it means.
  5. What about Westwood Gone, I mean, Westwood One.  How does the programming change ahead affect the company that is killing Cumulus financials?
  6. What they’re paying McVay – at least for now – so you can do the math.

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Who Almost Bought CBS Radio — And Still Might

INSIDE . . .

  1. Sit down, remove sharp objects – look who is trying hardest to buy CBS Radio in a cockamamie, convoluted sale guaranteed to screw one of America’s best radio groups.
  2. Hint: lead buyer cherry picks the best and two bottom feeders get sloppy seconds.
  3. The two sensational schemes to unload CBS Radio that have reportedly been secretly negotiated unsuccessfully to date but still percolating.
  4. Plan B details.
  5. How about this deal where multiple buyers actually don’t compete with each other. And it’s still legal! Here’s what THAT looks like.

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Coming Next: iHeart “Super Clusters”

INSIDE . . .

  1. Bob Pittman avoided default in a court victory yesterday so what happens now to iHeartMedia and their employees.
  2. What about iHeart’s $20.9 billion debt.
  3. Coming next: “Super Clusters” – Be afraid, be very afraid.
  4. What likely happens to the surviving managers and employees of the current merging of major markets with their nearby regionals.
  5. Why iHeart is now emboldened to take down long serving employees.

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How Radio Can Compete With Twitter

INSIDE . . .

  1. Why radio isn’t doomed – it just refuses to innovate. Well, here are some ideas you’ll want to see before competitors do.
  2. The fatal mistake cable news is making – radio is making the same mistake.
  3. 5 ways to do Twitter on radio.
  4. And, monetize it at a higher rate than your highest published spot.
  5. How to produce Twitter News every half hour to rake in the audience and income.

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Another iHeart Default Is Coming

INSIDE . . .

  1. Not one but three creditors that would rather force iHeart into default than believe their promises.
  2. Why iHeart employees should be looking for other work or changing careers – the evidence mounts.
  3. What’s iHeart’s problem with IT and engineers?
  4. Why this is the absolute worst time to be dragged into default.
  5. Employees should know --- how iHeart is planning to collapse the company

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Counterprogramming Facebook’s New Morning Radio Show

INSIDE . . .

  • How to prevent Facebook from wrecking the dominance of your morning show – details.
  • What kind of content to focus on and not.
  • What’s the one thing that audiences must have from a radio show – no, it’s not traffic, transit or weather.
  • Should your Facebook killer be pieces of your radio morning show or not?
  • How to monetize it.
  • The biggest mistake to avoid or the entire feed dies from day one.
  • How to produce and distribute it.

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iHeart On Immediate Bankruptcy Alert

INSIDE . . .

  1. Why is iHeart flirting with legal danger during negotiations with 15 angry creditors looking to bring the company down if they don’t get made whole.
  2. Is Bob Pittman trying to deliberately bankrupt iHeart by not returning their investments he put in a shell company – the evidence.
  3. How a bad outcome in the next few days or weeks can trigger an instant bankruptcy.
  4. Who gets fired first and how it will happen.
  5. What about contracts, severance agreements and retirement commitments.
  6. Once and for all – would court ordered layoffs follow.

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SiriusXM In Big Trouble

INSIDE . . .

  1. How can a company that just posted an 11% quarterly revenue increase be in big trouble?
  2. Six things that ought to scare the living hell out of investors.
  3. The subscription price sham – who pays full price?
  4. The content wars going on behind the scenes that will affect the product.
  5. The key to Millennials that they must have but so far can’t figure out.

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