Investigate These Radio Groups For Payola

Nobody does payola like radio.

Forget the investigation of labels trying to screw Pandora.

It’s happening right out there in public.

Let’s name a few names.

If you’ve been thinking about subscribing and would like to access this story, let me tell you what you will get.

  1. How CBS is cozying up to indie record labels in a way that is raising eyebrows.
  2. A CBS source reveals the questionable songs played for music industry “friends”.
  3. Why Entercom isn’t getting jack from its record label partnerships.
  4. The Cumulus deal someone ought to reveal in testimony before Congress.
  5. Information like this that could save the radio industry from yet another music royalty tax at the worse possible time ever.

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Dream On, Jeff Smulyan

Look, there is no one I like more in the radio industry than Emmis CEO Jeff Smulyan.

But he is all wet on trying to pass off a cellphone as a radio to anyone under 70.

Jeff went out and did a deal with a mobile carrier in which radio companies pay to get the carrier to activate the radio chip.

Tell me.

Ever see a young person listen to the crap that passes for radio on their phones?

They text.

And text.

And use Instagram.

Open apps.

Play games.

Watch videos.

Just about everything but listen to broadcast radio.

This industry is delusional.

Now we find out Coleman Research did an online survey of smartphone owners.

Get this.

They play a 90-second video for NextRadio to 800 18-49 year olds and unabashedly conclude that 56% of those who watched it had a “very positive reaction”.

WHAT!

So what!

I know the NAB funded it and I don’t blame Coleman for taking the money from these clueless curators of the status quo, but really.

Show me the young people using their phones to listen to 8-minutes of non-stop commercials every hour.

Or the cheaper half of the morning team that remains on the air because their station fired the star and saved their salaries.

Or the hype that young audiences hate but radio stations just can’t let go.

And I haven’t even gotten to the monotonous music rotations and lack of local curation.

They’re delusional.

You’ve gotta love today’s radio.

The worst product we have put out in decades and more commercials than any human can handle and we think the medium is still viable and the phone is now a Walkman.

If you believe this, you won’t pretty soon.

There have been chip-enabled phones available where listeners can listen to commercial radio and it doesn’t make a dent in audience listening.

But we still sell the snake oil.

How irrelevant is radio, anyway?

Open your eyes – pay Coleman the money, take the study and then put it in the drawer because it’s bullshit.

Here’s what’s real:

  1. Listeners love personalities and we’re firing them all.
  2. Listeners love music variety and we play the same crap over and over almost as if it’s still the 90’s when listeners didn’t have other alternatives.
  3. Listeners will never listen to a frickin’ 8-minute stop set every hour even if they love your station.  Hello!  Cut the load drastically and increase the price of your spots.  Wait, you can’t because you’re whoring out your rates and making it up with quantity. 
  4. Listeners hate the way radio talks to them.  Change the way you talk to listeners.

Start with that.

There’s more.

Or believe the hype that killed radio in the eyes of young listeners and it will kill this business eventually.

All together now.

A smartphone is not a Walkman.

Radio is not worth listening to.

Improve the product and listeners will come back.

Talk to Jerry privately here.

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Think Twice Before Working For This Emerging Radio Group

It’s not Clear Channel.

Not Cumulus.

Not the usual suspects.

I’m concerned about the growing number of second-tier consolidators who are buying up radio stations.

They seem to be no better than the evil owners operating right out of the Clear Channel/Cumulus playbook.

Today, I feel compelled to put one of these companies on the “Watch List”.

Use caution.

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  1. Of all the emerging radio groups, which one may be the most dangerous to your career if stability, respect and fair pay matter to you.
  2. Firing at a Clear Channel pace.
  3. EEOC lawsuits.
  4. More than 75% management turnover.
  5. Commission cuts and fears that managers making over a certain amount of money are being targeted for cut.

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Report news (tips, memos, emails, etc.) under the full safety of my Witness Protection Program here.  If I could keep my confidences safe when Clear Channel tried and failed to sue me for $100 million 14 years ago, I can sure keep you safe now.

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Clownsquare’s IPO

What is dumber than buying Townsquare stock at $11 a share?

Glad you asked.

Clown, clown – everywhere a clown.

If you’ve been thinking about subscribing and would like to access this story, let me tell you what you will get.

  1. Pandora’s plan to steal more radio revenue.
  2. Clear Channel’s answer to the shitty Townsquare IPO.
  3. The scary future of iHeartRadio.
  4. All about Weezie Kramer.
  5. How Townsquare will pay for its underperforming IPO.

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Entercom’s David Field Suspended For 1 Week

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Radio in the Digital Age (FREE VIDEO)

I thought you might like to hear my comments about the challenges and opportunities for radio in the digital age as I addressed Michael Harrison’s Talkers Conference in New York.

In the video, I distinguish between what radio is doing wrong to attract younger listeners and how to change the way we talk to young audiences many of whom are already in the money demo.

The video was recorded in New York City by our friend Art Vuolo.  Thanks to Michael for his gracious invitation to tackle one of radio’s most important issues.

The video begins with an introduction by Sean Hannity.

If you have thoughts or comments or would like to inquire about my availability to speak to your group or do a private brainstorming session with your staff, click here.

If player does not load, Click here to Watch >>>

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Greedy Bastards Killing Radio Rates

They can’t make their quarterly numbers so they don’t want you to make yours.

An orchestrated plan.

Secretly tested in the last three weeks of June.

Thanks to moles familiar with this tactic first hand who are now safely in our Witness Protection Program we know how they are making revenue appear out of thin air at the expense of their competitors.

I’m exposing the greedy bastards because this really will hurt radio.

If you’ve been thinking about subscribing and would like to access this story, let me tell you what you will get.

  1. How it worked in beta testing.
  2. The new take anything attitude spreading to infect solid radio markets.
  3. Most effective way competitors can foil this kind of rate killing.
  4. A big advertiser caught in the act of prostituting radio rates thanks to Clear Channel.
  5. The ad agencies that now specialize in driving radio rates down in markets everywhere.
  6. Worse yet, even good radio companies are getting desperate – we out them, too.

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Report news (tips, memos, emails, etc.) under the full safety of my Witness Protection Program here.  If I could keep my confidences safe when Clear Channel tried and failed to sue me for $100 million 14 years ago, I can sure keep you safe now.

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