With four weeks until the 2013 Media Solutions Lab, today is the last day to lock in a $200 discount for every person who registers by midnight December 31^st – that’s today.

2013 will be the most challenging year for traditional media – radio, video and music.  The same old strategies will not work as audiences have morphed into voracious users of listener driven content. 

And there will be no easy answers for digital media, either.

Streaming hasn’t been the cash cow broadcasters had hoped for.  Websites are yesterday’s news (in more ways than one).  Video is the star of the future yet few content providers know the new rules of short form video and how to monetize it.  An app is an idea waiting for a grand plan.

The 12 months ahead constitute a “must” year to master digital media to be viable, employable and prosperous or else risk being left behind.

The answers are not going to find you.

You are going to have to go after the answers.

That’s why the next Media Solutions Lab January 30^th at The Phoenician Resort in Scottsdale, AZ is a special full-day teaching seminar and refresher for digital media in the year ahead.  It is the most comprehensive, up-to-the-minute source of reliable information for the changing radio, media, digital and music industries.

Our mission is to provide those facing the many challenges ahead with authoritative, cutting edge information to not just survive in changing times, but to thrive.

The Media Solutions Lab is an all-day interactive learning experience in which the teacher and the taught together do the teaching.

It begins Wednesday, January 30^th with a complimentary breakfast; 9am class starts.  Jerry Del Colliano presents the emerging trends for 2013 and then delivers the answers to key issues (listed below) that will be so critical to your success.  A complementary lunch is served at The Phoenician 12 noon.  “Visiting professors” join Jerry in the afternoon.  Complimentary breaks are offered all day.

Then the next morning, Thursday, January 31^st, is the optional Next Day Big Ideas roundtable breakfast where Jerry shares the best new thinking that will help you achieve your personal and business goals in 2013.  Here is where we isolate the key discoveries about content, audience and revenue for the year ahead.  A complimentary buffet breakfast is served.

Jerry is also available privately when the seminar concludes for private optional strategy sessions with groups and individuals on a per hour basis – a great chance to personalize your game plan with the latest intelligence and Jerry’s best advice.

Here’s a preview of what you will get at the Media Solutions Lab:

• New evidence that you can now slow the decline of radio audiences and revenues by making a few strategic moves.  One actually improves PPM ratings at the same time it commands premium rates from media buyers. 
   
• The biggest digital threat to traditional media in 2013 – not streaming, not mobile, not apps, not websites.  It’s critical to know and you will.
   
• Increase the effectiveness of advertising by 80% to double billing even in a soft economy.  You’ll hear Sensory Logic’s Dan Hill outline the plan he put together for Jerry Lee’s B101, Philadelphia.  And, boy, is that making money.
   
• Two new digital strategies that should be added to all media proposals in 2013.  Irresistible, easy to implement digital packages worth investing in now.
   
• What are the most effective new social media strategies.  Twitter and Facebook are the wrong direction of where social networking is headed. Hear this and you’ll chart the right direction.
   
• How to disrupt your radio station before a traditional or digital competitor does.  If you take only one blueprint away from this year’s conference, make it this one.
   
• 5 great new businesses you can start in 2013.  All with clearly defined paths to monetization.
   
• The biggest on-air promotion that can attract lost listeners.  Not trips.  Not cars.  Not even money.  Finally -- the PPM-friendly radio promotion that hooks listeners.
   
• The importance of rebranding in the digital age.  We’ll show you how to stop building your brand around what’s on your station and rebrand it around what your station stands for.
   
• Why the biggest popular music hit of 2012 involved little to no radio airplay.  You will reconsider how you choose music and how to play it.
   
• Think “clicks” are so important to digital media?  Hear the latest evidence and you’ll think again.  Learn what blows away “clicks” when making proposals to media buyers.
   
• The awesome power of “Two Voices”.  New research shows that two voices are more popular than one and more effective for entertainment and commercials. 
   
• How to attract the next generation – 80 million strong.  You could be turning them off instead of engaging new fans.  Morley Winograd, an expert on the next generation shares opportunities you will not want to miss.
   
• Become an expert at video or be left behind.  The new rules for video, the space your brand must dominate in the next 12 months.
   
• How to take an insurance policy out on your career.  The skills you will need to make you indispensible in the new age of digital media. 

The most important decision you will make about your ability to be viable in this era of great change requires investing just 1 day to guarantee success in the coming year.

Only 4 weeks left until the 2013 Media Solutions Lab. 

And today is the last day to save $200 so if you’ve been thinking about going after the answers for the digital future, you’ll want to reserve your seat today.

Reserve a seat here.

Group sales with additional discounts for 3 or more people here.

I hope you’ve been considering attending my upcoming Media Solutions Lab this year. 

If so, this reminder that the $200 discount ends December 31^st just two days from now.

Just look at the topics below and you’ll agree that this year ahead is a must year to master digital media to be viable, employable and prosperous or else risk being left behind.

The answers are not going to find you.

You are going to have to go after the answers.

That’s why the next Media Solutions Lab January 30^th at The Phoenician Resort in Scottsdale, AZ is a meaningful refresher for digital media in the year ahead.  It is the most comprehensive, up-to-the-minute source of reliable information for the changing radio, media, digital and music industries.

Our mission is to provide those facing the many challenges ahead with authoritative, cutting edge information to not just survive in changing times, but to thrive.

The Media Solutions Lab is an all-day interactive learning experience in which the teacher and the taught together do the teaching.

It begins Wednesday, January 30^th with a complimentary breakfast; 9am class starts.  Jerry Del Colliano presents the emerging trends for 2013 and then delivers the answers to key issues (listed below) that will be so critical to your success.  A complementary lunch is served at The Phoenician 12 noon.  “Visiting professors” join Jerry in the afternoon.  Complimentary breaks are offered all day.

Then the next morning, Thursday, January 31^st, is the optional Next Day Big Ideas roundtable breakfast where Jerry shares the best new thinking that will help you achieve your personal and business goals in 2013.  A complimentary buffet breakfast is served.

Jerry is also available separately while you are in Phoenix to attend the Media Solutions Lab for private optional strategy sessions with groups and individuals on a per hour basis for anyone interested. 

Here’s a preview of what you will get at the Media Solutions Lab:

• New evidence that you can now slow the decline of radio audiences and revenues by making a few strategic moves.  One actually improves PPM ratings at the same time it commands premium rates from media buyers. 
   
• The biggest digital threat to traditional media in 2013 – not streaming, not mobile, not apps, not websites.  It’s critical to know and you will.
   
• Increase the effectiveness of advertising by 80% to double billing even in a soft economy.  You’ll hear Sensory Logic’s Dan Hill outline the plan he put together for Jerry Lee’s B101, Philadelphia.  And, boy, is that making money.
   
• Two new digital strategies that should be added to all media proposals in 2013.  Irresistible, easy to implement digital packages worth investing in now.
   
• What are the most effective new social media strategies.  Twitter and Facebook are the wrong direction of where social networking is headed. Hear this and you’ll chart the right direction.
   
• How to disrupt your radio station before a traditional or digital competitor does.  If you take only one blueprint away from this year’s conference, make it this one.
   
• 5 great new businesses you can start in 2013.  All with clearly defined paths to monetization.
   
• The biggest on-air promotion that can attract lost listeners.  Not trips.  Not cars.  Not even money.  Finally -- the PPM-friendly radio promotion that hooks listeners.
   
• The importance of rebranding in the digital age.  We’ll show you how to stop building your brand around what’s on your station and rebrand it around what your station stands for.
   
• Why the biggest popular music hit of 2012 involved little to no radio airplay.  You will reconsider how you choose music and how to play it.
   
• Think “clicks” are so important to digital media?  Hear the latest evidence and you’ll think again.  Learn what blows away “clicks” when making proposals to media buyers.
   
• The awesome power of “Two Voices”.  New research shows that two voices are more popular than one and more effective for entertainment and commercials. 
   
• How to attract the next generation – 80 million strong.  You could be turning them off instead of engaging new fans.  Morley Winograd, an expert on the next generation shares opportunities you will not want to miss.
   
• Become an expert at video or be left behind.  The new rules for video, the space your brand must dominate in the next 12 months.
   
• How to take an insurance policy out on your career.  The skills you will need to make you indispensible in the new age of digital media. 

The most important decision you will make about your ability to be viable in this era of great change requires investing just 1 day to guarantee success in the coming year.

Less than 5 weeks left until the 2013 Media Solutions Lab. 

Just 2 days left to save $200 so if you’ve been thinking about going after the answers for the digital future, you’ll want to reserve your seat today.

Reserve a seat here.

Group sales here.

You won’t believe where Cumulus is looking for market managers.

Yes, they are looking.

Or where Clear Channel is trying to recruit senior sales people.

Oh yes, they want sellers but not what you’re thinking.

Before the New Year even begins we have documented a growing trend that will turn the radio industry on its heels – again.

If you are a subscriber, thank you for joining our group.  Just click through and unlock the content.

If you’ve been thinking about subscribing and would like to access this story, let me tell you what you will get.

1. The unbelievable thing Cumulus did just yesterday to replace a key market manager.  And, they’re going to being doing more of this.
    
2. Where Clear Channel is now actively looking for senior salespeople – 100 chances and you still won’t guess.
    
3. Why mass recruiting is about to begin again.  That’s actually the bad news.
    
4. What is the New Multitasking – how radio jobs will change this year.
    
5. How poaching great talent from the two biggest radio groups will hurt the others.

If you would like to see the unbelievable recruiting trends for the biggest radio groups, click “read more” below. 

Two new digital strategies that should be added to all media proposals in 2013.  Irresistible, easy to implement digital packages worth investing in now.  At my January 30^th Media Solutions Lab in Scottsdale, AZ.  Learn more here.

Report news in strict confidence here.

Follow me on Twitter & Facebook and LinkedIn.

I hope you’ve been considering attending my upcoming Media Solutions Lab this year. 

If so, this reminder that the $200 discount ends December 31^st. 

Just look at the topics below and you’ll agree that this year ahead is a must year to master digital media to be viable, employable and prosperous or else risk being left behind.

The answers are not going to find you.

You are going to have to go after the answers.

That’s why the next Media Solutions Lab January 30^th at The Phoenician Resort in Scottsdale, AZ is a meaningful refresher for digital media in the year ahead.  It is the most comprehensive, up-to-the-minute source of reliable information for the changing radio, media, digital and music industries.

Our mission is to provide those facing the many challenges ahead with authoritative, cutting edge information to not just survive in changing times, but to thrive.

The Media Solutions Lab is an all-day interactive learning experience in which the teacher and the taught together do the teaching.

It begins Wednesday, January 30^th with a complimentary breakfast; 9am class starts.  Jerry Del Colliano presents the emerging trends for 2013 and then delivers the answers to key issues (listed below) that will be so critical to your success.  A complementary lunch is served at The Phoenician 12 noon.  “Visiting professors” join Jerry in the afternoon.  Complimentary breaks are offered all day.

Then the next morning, Thursday, January 31^st, is the optional Next Day Big Ideas roundtable breakfast where Jerry shares the best new thinking that will help you achieve your personal and business goals in 2013.  A complimentary buffet breakfast is served.

Jerry is also available separately while you are in Phoenix to attend the Media Solutions Lab for private optional strategy sessions with groups and individuals on a per hour basis for anyone interested. 

Here’s a preview of what you will get at the Media Solutions Lab:

• New evidence that you can now slow the decline of radio audiences and revenues by making a few strategic moves.  One actually improves PPM ratings at the same time it commands premium rates from media buyers. 
   
• The biggest digital threat to traditional media in 2013 – not streaming, not mobile, not apps, not websites.  It’s critical to know and you will.
   
• Increase the effectiveness of advertising by 80% to double billing even in a soft economy.  You’ll hear Sensory Logic’s Dan Hill outline the plan he put together for Jerry Lee’s B101, Philadelphia.  And, boy, is that making money.
   
• Two new digital strategies that should be added to all media proposals in 2013.  Irresistible, easy to implement digital packages worth investing in now.
   
• What are the most effective new social media strategies.  Twitter and Facebook are the wrong direction of where social networking is headed. Hear this and you’ll chart the right direction.
   
• How to disrupt your radio station before a traditional or digital competitor does.  If you take only one blueprint away from this year’s conference, make it this one.
   
• 5 great new businesses you can start in 2013.  All with clearly defined paths to monetization.
   
• The biggest on-air promotion that can attract lost listeners.  Not trips.  Not cars.  Not even money.  Finally -- the PPM-friendly radio promotion that hooks listeners.
   
• The importance of rebranding in the digital age.  We’ll show you how to stop building your brand around what’s on your station and rebrand it around what your station stands for.
   
• Why the biggest popular music hit of 2012 involved little to no radio airplay.  You will reconsider how you choose music and how to play it.
   
• Think “clicks” are so important to digital media?  Hear the latest evidence and you’ll think again.  Learn what blows away “clicks” when making proposals to media buyers.
   
• The awesome power of “Two Voices”.  New research shows that two voices are more popular than one and more effective for entertainment and commercials. 
   
• How to attract the next generation – 80 million strong.  You could be turning them off instead of engaging new fans.  Morley Winograd, an expert on the next generation shares opportunities you will not want to miss.
   
• Become an expert at video or be left behind.  The new rules for video, the space your brand must dominate in the next 12 months.
   
• How to take an insurance policy out on your career.  The skills you will need to make you indispensible in the new age of digital media. 

The most important decision you will make about your ability to be viable in this era of great change requires investing just 1 day to guarantee success in the coming year.

Less than 5 weeks left until the 2013 Media Solutions Lab. 

The current discount is ending so if you’ve been thinking about going after the answers for the digital future, you’ll want to reserve your seat today.

Reserve a seat here.

Group sales here.

Cumulus put out an urgent email yesterday.

Mandatory meeting.

Important.

Their words, not mine.

But what’s going to happen is tantamount to a sucker punch thrown by CEO Lew Dickey’s Christmas email where he made nice to his “team”.

Now, just two days after Christmas, as you will see, it’s no more Mr. Nice Guy.

If you are a subscriber, thank you for joining our group.  Just click through and unlock the content.

If you’ve been thinking about subscribing and would like to access this story, let me tell you what you will get.

1. First, the “sucker punch” Dickey used to throw his employees off guard for what’s about to happen next.
    
2. The urgent memo calling for mandatory attendance at a meeting this morning – this will set the tone for where Cumulus is heading.
    
3. Why there will be mass cutbacks in more than 67 stations.
    
4. CBS’ response to rumors that they are trying to buy one of Lew Dickey’s major market stations.
    
5. The two killer strategies Dickey plans to employ to cut costs and personnel in the next six months starting now.

If you would like to see what is so urgent that Cumulus has to do it two days after Christmas, click “read more” below.

What are the most effective new social media strategies?  Twitter and Facebook are the wrong direction of where social networking is headed.  Hear this and you’ll chart the right direction.  To get media solutions, attend my January 30 Media Solutions Lab in Scottsdale.  Less than 5 weeks from now.  Learn more here.

Talk to me confidentially here.  I’ve got your back in my witness protection program.

Follow me on Twitter & Facebook and LinkedIn.

2013 is the year that you must master digital media to be viable, employable and prosperous.

The answers are not going to find you.

You are going to have to go after the answers.

That’s why the next Media Solutions Lab January 30^th at The Phoenician Resort in Scottsdale, AZ is a meaningful refresher for digital media in the year ahead.  It is the most comprehensive, up-to-the-minute source of reliable information for the changing radio, media, digital and music industries.

Our mission is to provide those facing the many challenges ahead with authoritative, cutting edge information to not just survive in changing times, but to thrive.

The Media Solutions Lab is an all-day interactive learning experience in which the teacher and the taught together do the teaching.

It begins Wednesday, January 30^th with a complimentary breakfast; 9am class starts.  Jerry Del Colliano presents the emerging trends for 2013 and then delivers the answers to key issues (listed below) that will be so critical to your success.  A complementary lunch is served at The Phoenician 12 noon.  “Visiting professors” join Jerry in the afternoon.  Complimentary breaks are offered all day.

Then the next morning, Thursday, January 31^st, is the optional Next Day Big Ideas roundtable breakfast where Jerry shares the best new thinking that will help you achieve your personal and business goals in 2013.  A complimentary buffet breakfast is served.

Jerry is also available separately while you are in Phoenix to attend the Media Solutions Lab for private optional strategy sessions with groups and individuals on a per hour basis for anyone interested. 

Here’s a preview of what you will get at the Media Solutions Lab:

• New evidence that you can now slow the decline of radio audiences and revenues by making a few strategic moves.  One actually improves PPM ratings at the same time it commands premium rates from media buyers. 
   
• The biggest digital threat to traditional media in 2013 – not streaming, not mobile, not apps, not websites.  It’s critical to know and you will.
   
• Increase the effectiveness of advertising by 80% to double billing even in a soft economy.  You’ll hear Sensory Logic’s Dan Hill outline the plan he put together for Jerry Lee’s B101, Philadelphia.  And, boy, is that making money.
   
• Two new digital strategies that should be added to all media proposals in 2013.  Irresistible, easy to implement digital packages worth investing in now.
   
• What are the most effective new social media strategies.  Twitter and Facebook are the wrong direction of where social networking is headed. Hear this and you’ll chart the right direction.
   
• How to disrupt your radio station before a traditional or digital competitor does.  If you take only one blueprint away from this year’s conference, make it this one.
   
• 5 great new businesses you can start in 2013.  All with clearly defined paths to monetization.
   
• The biggest on-air promotion that can attract lost listeners.  Not trips.  Not cars.  Not even money.  Finally -- the PPM-friendly radio promotion that hooks listeners.
   
• The importance of rebranding in the digital age.  We’ll show you how to stop building your brand around what’s on your station and rebrand it around what your station stands for.
   
• Why the biggest popular music hit of 2012 involved little to no radio airplay.  You will reconsider how you choose music and how to play it.
   
• Think “clicks” are so important to digital media?  Hear the latest evidence and you’ll think again.  Learn what blows away “clicks” when making proposals to media buyers.
   
• The awesome power of “Two Voices”.  New research shows that two voices are more popular than one and more effective for entertainment and commercials. 
   
• How to attract the next generation – 80 million strong.  You could be turning them off instead of engaging new fans.  Morley Winograd, an expert on the next generation shares opportunities you will not want to miss.
   
• Become an expert at video or be left behind.  The new rules for video, the space your brand must dominate in the next 12 months.
   
• How to take an insurance policy out on your career.  The skills you will need to make you indispensible in the new age of digital media. 

The most important decision you will make about your ability to be viable in this era of great change requires investing just 1 day to guarantee success in the coming year.

Less than 5 weeks left until the 2013 Media Solutions Lab. 

The current discount is ending so if you’ve been thinking about going after the answers for the digital future, you’ll want to reserve your seat today.

Reserve a seat here.

Group sales here.

With just days to go before Christmas, Clear Channel is at it again.

Some last minute firings ahead of what will be the worst year for radio careers in the history of the industry.

I’ve got a line on their dirty tricks and cover ups that will follow.

Plus a new “heads up” to Clear Channel employees.

If you are a subscriber, thank you for joining our group.  Just click through and unlock the content.

If you’ve been thinking about subscribing and would like to access this story, let me tell you what you will get.

1. A big firing on the eve of the holidays – talent, newspeople, board ops – all the details.
    
2. What’s the chance of more firings Christmas week.
    
3. Warning:  John Hogan is up to something and you need to distance yourself from it.
    
4. Where is CEO Bob Pittman and what is he up to.
    
5. The Clear Channel cover up that is coming. 

If you would like to see Clear Channel’s unprecedented Christmas firing plans, click “read more” below. 

How to disrupt your radio station before a traditional or digital competitor does.  If you take only one blueprint away from this year’s conference, make it this one.  The digital future is not going to come after you.  You have to go after it.  Get media solutions at the 2013 Media Solutions Lab.  Learn more.

You are covered by our witness protection program when you report news. Talk to me confidentially here.

Talk to me privately here.

Follow me on Twitter & Facebook and LinkedIn.

The next Media Solutions Lab scheduled for January 30^th at The Phoenician Resort in Scottsdale, AZ is the most comprehensive, up-to-the-minute source of reliable information for the changing radio, media, digital and music industry.

Our mission is to provide those facing the many challenges ahead with authoritative, cutting edge information to not just survive in changing times, but to thrive.

The full Media Solutions Lab is an all-day interactive learning experience in which the teacher and the taught together do the teaching.

At 8am Wednesday, January 30 there is a complimentary breakfast; 9am class starts.  Jerry Del Colliano presents the emerging trends for 2013 and then delivers the answers to key issues (listed below) that will be critical to your success.  A complementary lunch is served at The Phoenician 12 noon.  “Visiting professors” join Jerry in the afternoon.  Complimentary breaks are offered all day.

Thursday, January 31^st in the optional Next Day Big Ideas roundtable breakfast where Jerry shares the best new thinking that will help you achieve your personal and business goals in 2013.  A complimentary buffet breakfast is served.

And Jerry is available for private optional strategy sessions with groups and individuals on a per hour basis for anyone interested. 

Here’s a preview of what you will get at the Media Solutions Lab:

• New evidence that you can now slow the decline of radio audiences and revenues by making a few strategic moves.  One actually improves PPM ratings at the same time it commands premium rates from media buyers. 
   
• Increase the effectiveness of advertising by 80% to double billing even in a soft economy.  You’ll hear Sensory Logic’s Dan Hill outline the plan he put together for Jerry Lee’s B101, Philadelphia.  And, boy, is that making money.
   
• Two new digital strategies that should be added to all media proposals in 2013.  Irresistible, easy to implement digital packages worth investing in now.
   
• What are the most effective new social media strategies.  Twitter and Facebook are the wrong direction of where social networking is headed. Hear this and you’ll chart the right direction.
   
• How to disrupt your radio station before a traditional or digital competitor does.  If you take only one blueprint away from this year’s conference, make it this one.
   
• 5 great new businesses you can start in 2013.  All with clearly defined paths to monetization.
   
• The biggest on-air promotion that can attract lost listeners.  Not trips.  Not cars.  Not even money.  Finally -- the PPM-friendly radio promotion that hooks listeners.
   
• The importance of rebranding in the digital age.  We’ll show you how to stop building your brand around what’s on your station and rebrand it around what your station stands for.
   
• Why the biggest popular music hit of 2012 involved little to no radio airplay.  You will reconsider how you choose music and how to play it.
   
• Think “clicks” are so important to digital media?  Hear the latest evidence and you’ll think again.  Learn what blows away “clicks” when making proposals to media buyers.
   
• The awesome power of “Two Voices”.  New research shows that two voices are more popular than one and more effective for entertainment and commercials. 
   
• How to attract the next generation – 80 million strong.  You could be turning them off instead of engaging new fans.  Morley Winograd, an expert on the next generation shares opportunities you will not want to miss.
   
• Become an expert at video or be left behind.  The new rules for video, the space your brand must dominate in the next 12 months.
   
• How to take an insurance policy out on your career.  The skills you will need to make you indispensible in the new age of digital media. 

The most important decision you will make about your ability to be viable in this era of great change requires investing just 1 day to guarantee success in the coming year.

Less than 6 weeks until the 2013 Media Solutions Lab. 

Reserve a seat here.

Group sales here.

Cumulus CEO Lew Dickey and CBS Chairman Les Moonves are partners. 

Lew is contributing 67 affiliates to the startup CBS Sports Radio Network that debuts January 3^rd and now Wall Street money people say Dickey is trying to raise money to buy some or all of CBS Radio.

So what’s Lew Dickey doing reportedly talking about the sale of a major market FM station to CBS?

If you are a subscriber, thank you for joining our group.  Just click through and unlock the content.

If you’ve been thinking about subscribing and would like to access this story, let me tell you what you will get.

1. All the details where a meeting took place – when, who attended from each side from sources close to the situation.
    
2. What Dickey has been openly telling the station’s staff and why a sale coincides with the “new missions” he is promising them.
    
3. What the two sides likely discussed.
    
4. How far advanced are the negotiations.
    
5. What’s going on between Dickey, who wants to buy CBS Radio and Les Moonves who reportedly would sell some or all of it.

If you would like to see what CBS and Cumulus are negotiating in a major radio market, click “read more” below.

Think “clicks” are so important to digital media?  Hear the latest evidence and you’ll think again.  Learn what blows away “clicks” when making proposals to media buyers. 

The awesome power of “Two Voices”.  New research shows that two voices are more popular than one and more effective for entertainment and commercials. 

When you want media solutions, get them at my January 30^th Media Solutions Lab in Scottsdale – less than six weeks from now.  Learn more.

Thanks for trusting that I will protect you when reporting news.  I’ve never revealed a source.  Talk to me confidentially here.

Talk to me privately here.

Follow me on Twitter & Facebook and LinkedIn.

By all measures, the digital future has arrived and it’s more important than ever to gain expertise in creating saleable content for the new medium.

Mobile revenues alone are projected to increase to $12 billion by 2016 – that’s about what radio is doing now although radio revenues are not climbing every year as mobile is.

And that’s just one segment of digital – mobile.

Starting now, you have to pass through digital content, social networking, short form marketable video and mobile apps to remain vibrant in the media business.

But to succeed in the changing media business, we need to add expertise in these areas now more than ever because the year ahead will be one of great change and many opportunities.

2013 is the year that you must master digital media to be viable, employable and prosperous.

The next Media Solutions Lab January 30^th at The Phoenician Resort in Scottsdale, AZ is a meaningful refresher for digital media in the year ahead.  It is the most comprehensive, up-to-the-minute source of reliable information for the changing radio, media, digital and music industries.

Our mission is to provide those facing the many challenges ahead with authoritative, cutting edge information to not just survive in changing times, but to thrive.

The Media Solutions Lab is an all-day interactive learning experience in which the teacher and the taught together do the teaching.

It begins Wednesday, January 30 with a complimentary breakfast; 9am class starts.  Jerry Del Colliano presents the emerging trends for 2013 and then delivers the answers to key issues (listed below) that will be so critical to your success.  A complementary lunch is served at The Phoenician 12 noon.  “Visiting professors” join Jerry in the afternoon.  Complimentary breaks are offered all day.

Then the next morning, Thursday, January 31^st, is the optional Next Day Big Ideas roundtable breakfast where Jerry shares the best new thinking that will help you achieve your personal and business goals in 2013.  A complimentary buffet breakfast is served.

Jerry is also available separately while you are in Phoenix to attend the Media Solutions Lab for private optional strategy sessions with groups and individuals on a per hour basis for anyone interested. 

Here’s a preview of what you will get at the Media Solutions Lab:

• New evidence that you can now slow the decline of radio audiences and revenues by making a few strategic moves.  One actually improves PPM ratings at the same time it commands premium rates from media buyers.  
   
• The biggest digital threat to traditional media in 2013 – not streaming, not mobile, not apps, not websites.  It’s critical to know and you will.
   
• Increase the effectiveness of advertising by 80% to double billing even in a soft economy.  You’ll hear Sensory Logic’s Dan Hill outline the plan he put together for Jerry Lee’s B101, Philadelphia.  And, boy, is that making money.
   
• Two new digital strategies that should be added to all media proposals in 2013.  Irresistible, easy to implement digital packages worth investing in now.
   
• What are the most effective new social media strategies.  Twitter and Facebook are the wrong direction of where social networking is headed. Hear this and you’ll chart the right direction.
   
• How to disrupt your radio station before a traditional or digital competitor does.  If you take only one blueprint away from this year’s conference, make it this one.
   
• 5 great new businesses you can start in 2013.  All with clearly defined paths to monetization.
   
• Digital Detox.  The big elephant in the room that threatens runaway growth is the adverse affects of being connected 24/7 on consumers, their lives and your business.  Let’s start now by isolating the potential trouble spots so you can avoid them.
   
• The biggest on-air promotion that can attract lost listeners.  Not trips.  Not cars.  Not even money.  Finally -- the PPM-friendly radio promotion that hooks listeners.
   
• The importance of rebranding in the digital age.  We’ll show you how to stop building your brand around what’s on your station and rebrand it around what your station stands for.
   
• Why the biggest popular music hit of 2012 involved little to no radio airplay.  You will reconsider how you choose music and how to play it.
   
• Think “clicks” are so important to digital media?  Hear the latest evidence and you’ll think again.  Learn what blows away “clicks” when making proposals to media buyers.
   
• The awesome power of “Two Voices”.  New research shows that two voices are more popular than one and more effective for entertainment and commercials. 
   
• How to attract the next generation – 80 million strong.  You could be turning them off instead of engaging new fans.  Morley Winograd, an expert on the next generation shares opportunities you will not want to miss.
   
• Become an expert at video or be left behind.  The new rules for video, the space your brand must dominate in the next 12 months.
   
• How to take an insurance policy out on your career.  The skills you will need to make you indispensible in the new age of digital media. 

The most important decision you will make about your ability to be viable in this era of great change requires investing just 1 day to guarantee success in the coming year.

The 2013 Media Solutions Lab is less than 6 weeks from today.

Reserve a seat here.

Inquire about group sales here.

The $1.26 billion merger of Arbitron with archenemy Nielsen has major ramifications for radio.

This is a game changer.

There is a reason the stock market rewarded Arbitron for the merger by raising its share price by almost $9 just yesterday alone.

I guess that means that Wall Street has radio’s back, right?

Well – not exactly.

If you are a subscriber, thank you for joining our group.  Just click through and unlock the content.

If you’ve been thinking about subscribing and would like to access this story, let me tell you what you will get.

1. What will become of the controversial PPM ratings in the short-term and within the next 5 years.
    
2. How the major radio groups who prop Arbitron up will respond to the merger.
    
3. The big elephant in the room is online streaming – how the merger deals with radio simulcasts online.
    
4. Which company can become a competitor to the merged Arbitron/Nielsen.
    
5. What’s the most effective new way to measure radio audience now that PPM has peaked.

If you would like to see what’s behind the Arbitron/Nielsen merger and how it will change radio ratings, click “read more” below.

New evidence that you can now slow the decline of radio audiences and revenues by making a few strategic moves.  One actually improves PPM ratings at the same time it commands premium rates from media buyers.  When you want media solutions, get them at my January 30^th Media Solutions Lab in Scottsdale.  Learn more. 

Thanks for trusting that I will protect you when reporting news.  I’ve never revealed a source.  Talk to me confidentially here.

Talk to me privately here.

Follow me on Twitter & Facebook and LinkedIn.

The media future passes through digital content, social networking, short form marketable video and mobile apps.

To succeed in the changing media business, we need to add expertise in these areas now more than ever because the year ahead will be one of great change and many opportunities.

2013 is the year that you must master digital media to be viable, employable and prosperous.

The next Media Solutions Lab January 30^th at The Phoenician Resort in Scottsdale, AZ is a meaningful refresher for digital media in the year ahead.  It is the most comprehensive, up-to-the-minute source of reliable information for the changing radio, media, digital and music industries.

Our mission is to provide those facing the many challenges ahead with authoritative, cutting edge information to not just survive in changing times, but to thrive.

The Media Solutions Lab is an all-day interactive learning experience in which the teacher and the taught together do the teaching.

It begins Wednesday, January 30 with a complimentary breakfast; 9am class starts.  Jerry Del Colliano presents the emerging trends for 2013 and then delivers the answers to key issues (listed below) that will be so critical to your success.  A complementary lunch is served at The Phoenician 12 noon.  “Visiting professors” join Jerry in the afternoon.  Complimentary breaks are offered all day.

Then the next morning, Thursday, January 31^st, is the optional Next Day Big Ideas roundtable breakfast where Jerry shares the best new thinking that will help you achieve your personal and business goals in 2013.  A complimentary buffet breakfast is served.

Jerry is also available separately while you are in Phoenix to attend the Media Solutions Lab for private optional strategy sessions with groups and individuals on a per hour basis for anyone interested. 

Here’s a preview of what you will get at the Media Solutions Lab:

• New evidence that you can now slow the decline of radio audiences and revenues by making a few strategic moves.  One actually improves PPM ratings at the same time it commands premium rates from media buyers. 
   
• The biggest digital threat to traditional media in 2013 – not streaming, not mobile, not apps, not websites.  It’s critical to know and you will.
   
• Increase the effectiveness of advertising by 80% to double billing even in a soft economy.  You’ll hear Sensory Logic’s Dan Hill outline the plan he put together for Jerry Lee’s B101, Philadelphia.  And, boy, is that making money.
   
• Two new digital strategies that should be added to all media proposals in 2013.  Irresistible, easy to implement digital packages worth investing in now.
   
• What are the most effective new social media strategies.  Twitter and Facebook are the wrong direction of where social networking is headed. Hear this and you’ll chart the right direction.
   
• How to disrupt your radio station before a traditional or digital competitor does.  If you take only one blueprint away from this year’s conference, make it this one.
   
• 5 great new businesses you can start in 2013.  All with clearly defined paths to monetization.
   
• The biggest on-air promotion that can attract lost listeners.  Not trips.  Not cars.  Not even money.  Finally -- the PPM-friendly radio promotion that hooks listeners.
   
• The importance of rebranding in the digital age.  We’ll show you how to stop building your brand around what’s on your station and rebrand it around what your station stands for.
   
• Why the biggest popular music hit of 2012 involved little to no radio airplay.  You will reconsider how you choose music and how to play it.
   
• Think “clicks” are so important to digital media?  Hear the latest evidence and you’ll think again.  Learn what blows away “clicks” when making proposals to media buyers.
   
• The awesome power of “Two Voices”.  New research shows that two voices are more popular than one and more effective for entertainment and commercials. 
   
• How to attract the next generation – 80 million strong.  You could be turning them off instead of engaging new fans.  Morley Winograd, an expert on the next generation shares opportunities you will not want to miss.
   
• Become an expert at video or be left behind.  The new rules for video, the space your brand must dominate in the next 12 months.
   
• How to take an insurance policy out on your career.  The skills you will need to make you indispensible in the new age of digital media. 

The most important decision you will make about your ability to be viable in this era of great change requires investing just 1 day to guarantee success in the coming year.

The 2013 Media Solutions Lab is exactly 6 weeks from today.

Reserve a seat here.

Inquire about group sales here.

With a week to go before Christmas, it appears that even the Scrooges at Clear Channel and Cumulus have settled in for a long winter’s night.

No more firings until the New Year.

But that doesn’t mean no more firings after New Years.

Once Ryan Seacrest rings in the New Year on TV, Clear Channel and Cumulus are all in to make 2013 the worst year the radio industry has ever seen.

What is so deadly is that they are going to use creativity, technology and just meanness to “fix” a business they can’t run.

Here’s what’s ahead after the ball drops on New Year’s Eve:

If you are a subscriber, thank you for joining our group.  Just click through and unlock the content.

If you’ve been thinking about subscribing and would like to access this story, let me tell you what you will get.

1. Eyewitness report:  Clear Channel is ready to outsource this job in the year ahead.
    
2. The new way to reduce sales management by 50% -- Clear Channel is hot to do it.
    
3. Transferring market managers with no experience to run programming.  A source describes how hybrid jobs are being created in his own words.
    
4. The major market Cumulus station reported to be on the block to eliminate costs not make a profit – a trend you will see more of.  I’ll identify the station.
    
5. How competitor’s talent is being poached to leave their markets and help consolidators fire 20, 30 – even 50 more people.

If you would like to anticipate the cutbacks and firings sources have uncovered that consolidators are planning for after the New Year, click “read more” below.

The biggest digital threat to traditional media in 2013 – not streaming, not mobile, not apps, not websites.  It’s critical to know and you will.  When you want real media solutions, get them at my January 30^th Media Solutions Lab in Scottsdale.  Less than 7 weeks to make plans to attend.  Learn more.

I’ve got your back when you report newstips in our witness protection program. Talk to me confidentially here.

Follow me on Twitter & Facebook and LinkedIn.

Perhaps you saw the new Arbitron RADAR numbers for radio that came out yesterday.

Weekly time spent listening dropped 28 minutes a week from March 2011 to March 2012.  More disturbing news was that in some key demographics that men 25-34 are spending 51 minutes less with radio each week.

These declines are nothing new, but they are getting more drastic and more persistent.

It doesn’t mean that radio content is dead. It means that it’s time to wake up and disrupt the radio business.

Just as Google disrupted the Internet and Apple disrupted the music business, phones and tablets.

The year ahead promises to be one of the most challenging and difficult because the same old answers will no longer work.

But the solutions are not going to find you.

You have to act to find them.

The next Media Solutions Lab January 30^th at The Phoenician Resort in Scottsdale, AZ is the most comprehensive, up-to-the-minute source of reliable information for the changing radio, media, digital and music industries.

Our mission is to provide those facing the many challenges ahead with authoritative, cutting edge information to not just survive in changing times, but to thrive.

The Media Solutions Lab is an all-day interactive learning experience in which the teacher and the taught together do the teaching.

It begins Wednesday, January 30 with a complimentary breakfast; 9am class starts.  Jerry Del Colliano presents the emerging trends for 2013 and then delivers the answers to key issues (listed below) that will be so critical to your success.  A complementary lunch is served at The Phoenician 12 noon.  “Visiting professors” join Jerry in the afternoon.  Complimentary breaks are offered all day.

Then the next morning, Thursday, January 31^st, is the optional Next Day Big Ideas roundtable breakfast where Jerry shares the best new thinking that will help you achieve your personal and business goals in 2013.  A complimentary buffet breakfast is served.

Jerry is also available separately while you are in town for private optional strategy sessions with groups and individuals on a per hour basis.

Here’s a preview of what you will get at the Media Solutions Lab:

• New evidence that you can now slow the decline of radio audiences and revenues by making a few strategic moves.  One actually improves PPM ratings at the same time it commands premium rates from media buyers. 
   
• The biggest digital threat to traditional media in 2013 – not streaming, not mobile, not apps, not websites.  It’s critical to know and you will.
   
• Increase the effectiveness of advertising by 80% to double billing even in a soft economy.  You’ll hear Sensory Logic’s Dan Hill outline the plan he put together for Jerry Lee’s B101, Philadelphia.  And, boy, is that making money.
   
• Two new digital strategies that should be added to all media proposals in 2013.  Irresistible, easy to implement digital packages worth investing in now.
   
• What are the most effective new social media strategies.  Twitter and Facebook are the wrong direction of where social networking is headed. Hear this and you’ll chart the right direction.
   
• How to disrupt your radio station before a traditional or digital competitor does.  If you take only one blueprint away from this year’s conference, make it this one.
   
• 5 great new businesses you can start in 2013.  All with clearly defined paths to monetization.
   
• The biggest on-air promotion that can attract lost listeners.  Not trips.  Not cars.  Not even money.  Finally -- the PPM-friendly radio promotion that hooks listeners.
   
• The importance of rebranding in the digital age.  We’ll show you how to stop building your brand around what’s on your station and rebrand it around what your station stands for.
   
• Why the biggest popular music hit of 2012 involved little to no radio airplay.  You will reconsider how you choose music and how to play it.
   
• Think “clicks” are so important to digital media?  Hear the latest evidence and you’ll think again.  Learn what blows away “clicks” when making proposals to media buyers.
   
• The awesome power of “Two Voices”.  New research shows that two voices are more popular than one and more effective for entertainment and commercials. 
   
• How to attract the next generation – 80 million strong.  You could be turning them off instead of engaging new fans.  Morley Winograd, an expert on the next generation shares opportunities you will not want to miss.
   
• Become an expert at video or be left behind.  The new rules for video, the space your brand must dominate in the next 12 months.
   
• How to take an insurance policy out on your career.  The skills you will need to make you indispensible in the new age of digital media. 

The most important decision you will make about your ability to be viable in this era of great change requires investing just 1 day to guarantee success in the coming year.

Less than 7 weeks until the 2013 Media Solutions Lab. 

Reserve a seat here.

Group sales here.

Behind the scenes Clear Channel is getting ready to ingratiate itself again to Comcast/NBC in the hopes that some day soon Comcast will marry them.

I’m hearing that within the next 3 to 9 months, Clear Channel will offer up some of its radio stations to NBC to help it strengthen a new initiative that is important to Comcast.

This means the potential loss of many more radio jobs both on the air – and as you will soon see – in sales.

Another radio abortion is in the works.

If you are a subscriber, thank you for joining our group.  Just click through and unlock the content.

If you’ve been thinking about subscribing and would like to access this story, let me tell you what you will get.

1. The big partnership that allows Comcast to create a new entertainment venue and Clear Channel a chance to fire more local people.
    
2. Why they think they have discovered the perfect new radio format.
    
3. How they plan to make money on increased sales while cutting expenses.
    
4. Why this is just the beginning – not the end of new programming ventures by multimedia companies.
    
5. Which Clear Channel stations are likely to be sacrificed to Comcast.

If you would like to see what sources say is the next Clear Channel/NBC partnership that jeopardizes more radio jobs, click “read more” below. 

5 great new businesses you can start in 2013.  All with clearly defined paths to monetization. When you want real media solutions, get them at my January 30^th Media Solutions Lab in Scottsdale.  Less than 7 weeks to make plans to attend.  Learn more.

When you report newstips, I protect your anonymity in my witness protection program.  Talk to me confidentially here.

Follow me on Twitter & Facebook and LinkedIn.

Those cheap bastards who run radio groups are already back at work planning their next draconian cuts -- just one week after 600 employees were fired.

Some things on the drawing board are so shocking even for companies that don’t care about people.

But there is stuff going on according to my sources in our witness protection program that these consolidators absolutely don’t want the public to know.

So, here it is.

If you are a subscriber, thank you for joining our group.  Just click through and unlock the content.

If you’ve been thinking about subscribing and would like to access this story, let me tell you what you will get.

1. What a top radio group CEO actually said to reassure staffers that has scared the living hell out of them instead.
    
2. Which group is now demanding career busting national non-competes. 
    
3. All the details on the new normal severance packages you can expect if your luck runs out next.
    
4. The new tactic being now rolled out that allows a consolidator to fire more people and then do this to the poor sucker who survives.
    
5. The mass stampede by radio salespeople looking for new jobs and which company is offering this awesome deal to steal them away.

If you would like to see the secret post-massacre plans being made for further cutbacks, click “read more” below. 

New evidence that you can now slow the decline of radio audiences and revenues by making a few strategic moves.  One actually improves PPM ratings at the same time it commands premium rates from media buyers.  When you want real media solutions, get them at my January 30^th Media Solutions Lab in Scottsdale.  Less than 7 weeks to make plans to attend.  Learn more.

Thanks for trusting that I will protect you when reporting news.  I’ve never revealed a source.  Talk to me confidentially here.

Talk to me privately here.

Follow me on Twitter & Facebook and LinkedIn.

The year ahead promises to be one of the most challenging and difficult because the same old answers will no longer work.

For example, if the latest trend of streaming on-air content online without inserting separate commercials is all the radio industry can come up with, then a rude awakening is ahead.

Video is hot, but content providers are looking the wrong way.

Social media is changing yet clinging to Facebook and Twitter as the prime solution is no solution at all.  In fact, it’s a deadly diversion.

Mobile content is morphing into something different than even new media experts had expected.

The next Media Solutions Lab January 30^th at The Phoenician Resort in Scottsdale, AZ is the most comprehensive, up-to-the-minute source of reliable information for the changing radio, media, digital and music industries.

Our mission is to provide those facing the many challenges ahead with authoritative, cutting edge information to not just survive in changing times, but to thrive.

The Media Solutions Lab is an all-day interactive learning experience in which the teacher and the taught together do the teaching.

It begins Wednesday, January 30 with a complimentary breakfast; 9am class starts.  Jerry Del Colliano presents the emerging trends for 2013 and then delivers the answers to key issues (listed below) that will be so critical to your success.  A complementary lunch is served at The Phoenician 12 noon.  “Visiting professors” join Jerry in the afternoon.  Complimentary breaks are offered all day.

Then the next morning, Thursday, January 31^st, is the optional Next Day Big Ideas roundtable breakfast where Jerry shares the best new thinking that will help you achieve your personal and business goals in 2013.  A complimentary buffet breakfast is served.

Jerry is also available separately while you are in town for private optional strategy sessions with groups and individuals on a per hour basis.

Here’s a preview of what you will get at the Media Solutions Lab:

• New evidence that you can now slow the decline of radio audiences and revenues by making a few strategic moves.  One actually improves PPM ratings at the same time it commands premium rates from media buyers. 
   
• The biggest digital threat to traditional media in 2013 – not streaming, not mobile, not apps, not websites.  It’s critical to know and you will.
   
• Increase the effectiveness of advertising by 80% to double billing even in a soft economy.  You’ll hear Sensory Logic’s Dan Hill outline the plan he put together for Jerry Lee’s B101, Philadelphia.  And, boy, is that making money.
   
• Two new digital strategies that should be added to all media proposals in 2013.  Irresistible, easy to implement digital packages worth investing in now.
   
• What are the most effective new social media strategies.  Twitter and Facebook are the wrong direction of where social networking is headed. Hear this and you’ll chart the right direction.
   
• How to disrupt your radio station before a traditional or digital competitor does.  If you take only one blueprint away from this year’s conference, make it this one.
   
• 5 great new businesses you can start in 2013.  All with clearly defined paths to monetization.
   
• The biggest on-air promotion that can attract lost listeners.  Not trips.  Not cars.  Not even money.  Finally -- the PPM-friendly radio promotion that hooks listeners.
   
• The importance of rebranding in the digital age.  We’ll show you how to stop building your brand around what’s on your station and rebrand it around what your station stands for.
   
• Why the biggest popular music hit of 2012 involved little to no radio airplay.  You will reconsider how you choose music and how to play it.
   
• Think “clicks” are so important to digital media?  Hear the latest evidence and you’ll think again.  Learn what blows away “clicks” when making proposals to media buyers.
   
• The awesome power of “Two Voices”.  New research shows that two voices are more popular than one and more effective for entertainment and commercials. 
   
• How to attract the next generation – 80 million strong.  You could be turning them off instead of engaging new fans.  Morley Winograd, an expert on the next generation shares opportunities you will not want to miss.
   
• Become an expert at video or be left behind.  The new rules for video, the space your brand must dominate in the next 12 months.
   
• How to take an insurance policy out on your career.  The skills you will need to make you indispensible in the new age of digital media. 

The most important decision you will make about your ability to be viable in this era of great change requires investing just 1 day to guarantee success in the coming year.

Less than 7 weeks until the 2013 Media Solutions Lab. 

Reserve a seat here.

Group sales here.

Things are so bad at Cumulus right now that corporate has taken to locking its own employees out.

What’s worse, scared workers are leaving at the worst time possible for the company.

Big billers, big talent – it’s falling apart.

My sources say reporting on Cumulus right now is like reporting on Syria – waiting for the downfall of the dictator.

If you are a subscriber, thank you for joining our group.  Just click through and unlock the content.

If you’ve been thinking about subscribing and would like to access this story, let me tell you what you will get.

1. How locking out key employees works for Cumulus in two critical ways.
    
2. Why you can expect more lockouts as the New Year unfolds.
    
3. All the details on an embarrassing lockout in a major market where another manager was left with egg on his face.
    
4. How Cumulus will lockout as many as 50 or more people from important local radio positions.
    
5. The scared employees the company cannot afford to lose who are bolting Cumulus for this job that pays more, with more benefits.  Maybe you can, too.
    
6. The big name Cumulus talker who reportedly has eyes for – Premiere.
    
7. What’s up with a major programmer who Lew Dickey is threatening to buy out. 

If you would like to see the many ways Cumulus plans to lock people out of their local radio jobs, click “read more” below. 

How to disrupt your radio station before a traditional or digital competitor does.  If you take only one blueprint away from this year’s Media Solutions Lab January 30, make it this one.  When you want media solutions, get them at my January 30^th Media Solutions Lab in Scottsdale.  Learn more.

Thanks for trusting that I will protect you when reporting news.  I’ve never revealed a source.  Talk to me confidentially here.

Talk to me privately here.

Follow me on Twitter & Facebook and LinkedIn.

How do you take a perfectly good industry like radio and shipwreck it in less than ten years?

It’s still going on as recently as the last two weeks  – the shameful secrets of radio owners that they would rather not have you know.

If you are a subscriber, thank you for joining our group.  Just click through and unlock the content.

If you’ve been thinking about subscribing and would like to access this story, let me tell you what you will get.

1. What laughable thing Cumulus is actually spending 1-hour a day on to increase local sales.
    
2. Exposed:  Clear Channel’s new Hollywood-style firings that create a super hero and dispatch victims to radio’s version of Siberia.
    
3. The reason the Dickeys are now yelling at their format captains.
    
4. Which radio company invites employees to a Christmas party and starts staff reductions at the very same time?
    
5. All the details on the radio group that read a personal email to an employee on a conference call to show how closely they were being watched – you can’t make this stuff up.

If you would like to see the vindictive management tactics that are now being used against radio professionals that are blowing up in their faces, click “read more” below. 

How to disrupt your radio station before a traditional or digital competitor does.  If you take only one blueprint away from this year’s Media Solutions Lab January 30, make it this one.  When you want media solutions, get them at my January 30^th Media Solutions Lab in Scottsdale.  Learn more.

Thanks for trusting that I will protect you when reporting news.  I’ve never revealed a source.  Talk to me confidentially here.

Talk to me privately here.

Follow me on Twitter & Facebook and LinkedIn.

The next Media Solutions Lab scheduled for January 30^th at The Phoenician Resort in Scottsdale, AZ is the most comprehensive, up-to-the-minute source of reliable information for the changing radio, media, digital and music industry.

Our mission is to provide those facing the many challenges ahead with authoritative, cutting edge information to not just survive in changing times, but to thrive.

The full Media Solutions Lab is an all-day interactive learning experience in which the teacher and the taught together do the teaching.

At 8am Wednesday, January 30 there is a complimentary breakfast; 9am class starts.  Jerry Del Colliano presents the emerging trends for 2013 and then delivers the answers to key issues (listed below) that will be critical to your success.  A complementary lunch is served at The Phoenician 12 noon.  “Visiting professors” join Jerry in the afternoon.  Complimentary breaks are offered all day.

Thursday, January 31^st in the optional Next Day Big Ideas roundtable breakfast where Jerry shares the best new thinking that will help you achieve your personal and business goals in 2013.  A complimentary buffet breakfast is served.

And Jerry is available for private optional strategy sessions with groups and individuals on a per hour basis for anyone interested. 

Here’s a preview of what you will get at the Media Solutions Lab:

• New evidence that you can now slow the decline of radio audiences and revenues by making a few strategic moves.  One actually improves PPM ratings at the same time it commands premium rates from media buyers. 
   
• Increase the effectiveness of advertising by 80% to double billing even in a soft economy.  You’ll hear Sensory Logic’s Dan Hill outline the plan he put together for Jerry Lee’s B101, Philadelphia.  And, boy, is that making money.
   
• Two new digital strategies that should be added to all media proposals in 2013.  Irresistible, easy to implement digital packages worth investing in now.
   
• What are the most effective new social media strategies.  Twitter and Facebook are the wrong direction of where social networking is headed. Hear this and you’ll chart the right direction.
   
• How to disrupt your radio station before a traditional or digital competitor does.  If you take only one blueprint away from this year’s conference, make it this one.
   
• 5 great new businesses you can start in 2013.  All with clearly defined paths to monetization.
   
• The biggest on-air promotion that can attract lost listeners.  Not trips.  Not cars.  Not even money.  Finally -- the PPM-friendly radio promotion that hooks listeners.
   
• The importance of rebranding in the digital age.  We’ll show you how to stop building your brand around what’s on your station and rebrand it around what your station stands for.
   
• Why the biggest popular music hit of 2012 involved little to no radio airplay.  You will reconsider how you choose music and how to play it.
   
• Think “clicks” are so important to digital media?  Hear the latest evidence and you’ll think again.  Learn what blows away “clicks” when making proposals to media buyers.
   
• The awesome power of “Two Voices”.  New research shows that two voices are more popular than one and more effective for entertainment and commercials. 
   
• How to attract the next generation – 80 million strong.  You could be turning them off instead of engaging new fans.  Morley Winograd, an expert on the next generation shares opportunities you will not want to miss.
   
• Become an expert at video or be left behind.  The new rules for video, the space your brand must dominate in the next 12 months.
   
• How to take an insurance policy out on your career.  The skills you will need to make you indispensible in the new age of digital media. 

The most important decision you will make about your ability to be viable in this era of great change requires investing just 1 day to guarantee success in the coming year.

Only eight weeks until the 2013 Media Solutions Lab. 

Reserve a seat here.

Group sales here.

Things are going from bad to worse at Cumulus this week.

They’re not going to make their quarterly revenue numbers and more firings are in the works before the end of the year to reduce expenses.

But their debt is so massive that only a merger with a company that could help them dilute their spiraling debt will save Cumulus.

I have identified that company and have the latest on the desperate housewives of radio – The Dickey brothers.

If you are a subscriber, thank you for joining our group.  Just click through and unlock the content.

If you’ve been thinking about subscribing and would like to access this story, let me tell you what you will get.

1. The radio company Dickey reportedly is saying he would like to buy under the right conditions if his CBS merger doesn’t happen.
    
2. The latest on Dickey’s attempt to buy some or all of CBS Radio – is he still alive or is the deal dead?
    
3. Which competitor do the Dickeys hate so much that they would like to merge with them as punishment?
    
4. The hidden benefit of a Plan B acquisition that the CBS deal doesn’t have.
    
5. What’s the latest being heard on the street in financial circles about what kind of money is available to take out another radio competitor.

If you would like to see the devious “Plan B” Cumulus is reportedly considering in case they can’t get the financing to buy all or part of CBS Radio, click “read more” below.

How to disrupt your radio station before a traditional or digital competitor does.  If you take only one blueprint away from this year’s Media Solutions Lab January 30, make it this one.  When you want media solutions, get them at my January 30^th Media Solutions Lab in Scottsdale.  Learn more.

Thanks for trusting that I will protect you when reporting news.  I’ve never revealed a source.  Talk to me confidentially here.

Talk to me privately here.

Follow me on Twitter & Facebook and LinkedIn.

The next Media Solutions Lab scheduled for January 30^th at The Phoenician Resort in Scottsdale, AZ is the most comprehensive, up-to-the-minute source of reliable information for the changing radio, media, digital and music industry.

Our mission is to provide those facing the many challenges ahead with authoritative, cutting edge information to not just survive in changing times, but to thrive.

The full Media Solutions Lab is an all-day interactive learning experience in which the teacher and the taught together do the teaching.

At 8am Wednesday, January 30 there is a complimentary breakfast; 9am class starts.  Jerry Del Colliano presents the emerging trends for 2013 and then delivers the answers to key issues (listed below) that will be critical to your success.  A complementary lunch is served at The Phoenician 12 noon.  “Visiting professors” join Jerry in the afternoon.  Complimentary breaks are offered all day.

Thursday, January 31^st in the optional Next Day Big Ideas roundtable breakfast where Jerry shares the best new thinking that will help you achieve your personal and business goals in 2013.  A complimentary buffet breakfast is served.

And Jerry is available for private optional strategy sessions with groups and individuals on a per hour basis for anyone interested. 

Here’s a preview of what you will get at the Media Solutions Lab:

• New evidence that you can now slow the decline of radio audiences and revenues by making a few strategic moves.  One actually improves PPM ratings at the same time it commands premium rates from media buyers. 
   
• Increase the effectiveness of advertising by 80% to double billing even in a soft economy.  You’ll hear Sensory Logic’s Dan Hill outline the plan he put together for Jerry Lee’s B101, Philadelphia.  And, boy, is that making money.
   
• Two new digital strategies that should be added to all media proposals in 2013.  Irresistible, easy to implement digital packages worth investing in now.
   
• What are the most effective new social media strategies.  Twitter and Facebook are the wrong direction of where social networking is headed. Hear this and you’ll chart the right direction.
   
• How to disrupt your radio station before a traditional or digital competitor does.  If you take only one blueprint away from this year’s conference, make it this one.
   
• 5 great new businesses you can start in 2013.  All with clearly defined paths to monetization.
   
• The biggest on-air promotion that can attract lost listeners.  Not trips.  Not cars.  Not even money.  Finally -- the PPM-friendly radio promotion that hooks listeners.
   
• The importance of rebranding in the digital age.  We’ll show you how to stop building your brand around what’s on your station and rebrand it around what your station stands for.
   
• Why the biggest popular music hit of 2012 involved little to no radio airplay.  You will reconsider how you choose music and how to play it.
   
• Think “clicks” are so important to digital media?  Hear the latest evidence and you’ll think again.  Learn what blows away “clicks” when making proposals to media buyers.
   
• The awesome power of “Two Voices”.  New research shows that two voices are more popular than one and more effective for entertainment and commercials. 
   
• How to attract the next generation – 80 million strong.  You could be turning them off instead of engaging new fans.  Morley Winograd, an expert on the next generation shares opportunities you will not want to miss.
   
• Become an expert at video or be left behind.  The new rules for video, the space your brand must dominate in the next 12 months.
   
• How to take an insurance policy out on your career.  The skills you will need to make you indispensible in the new age of digital media. 

The most important decision you will make about your ability to be viable in this era of great change requires investing just 1 day to guarantee success in the coming year.

Only eight weeks until the 2013 Media Solutions Lab. 

Reserve a seat here.

Group sales here.

A mass reduction in work force the nature of which the radio industry has not previously seen is underway now with the firing of hundreds of Clear Channel workers that began late last week.

Clear Channel is not done by any means.

But Cumulus, in short pants and facing bankruptcy, is planning some earthshattering cutbacks starting with big management positions, but not stopping there.

You know how good my sources are.  Here’s what they’ve learned:

If you are a subscriber, thank you for joining our group.  Just click through and unlock the content.

If you’ve been thinking about subscribing and would like to access this story, let me tell you what you will get.

1. The important question:  when do the next round of Cumulus firings start.
    
2. How and why Cumulus is going to fire 60-75 key local executives.
    
3. More talent will also be targeted with new evidence of how they will thin the programming ranks and insert mandated national syndication.
    
4. How Cumulus will take the next step to move away from local sales – complete with examples.
    
5. All the details about a staff reducer to force a new syndicated show down the throats of local stations not once but twice – the same show twice each weekend in primetime.

If you would like to be first to see the big workforce reduction plans coming next to Cumulus, click “read more” below.

New evidence that you can now slow the decline of radio audiences and revenues by making a few strategic moves.  One actually improves PPM ratings at the same time it commands premium rates from media buyers.  When you want media solutions, get them at my January 30^th Media Solutions Lab in Scottsdale.  Learn more.

Thanks for trusting that I will protect you when reporting news.  I’ve never revealed a source.  Talk to me confidentially here.

Talk to me privately here.

Follow me on Twitter & Facebook and LinkedIn.

The next Media Solutions Lab scheduled for January 30^th at The Phoenician Resort in Scottsdale, AZ is the most comprehensive, up-to-the-minute source of reliable information for the changing radio, media, digital and music industry.

Our mission is to provide those facing the many challenges ahead with authoritative, cutting edge information to not just survive in changing times, but to thrive.

Here’s a preview of what you will get:

• New evidence that you can now slow the decline of radio audiences and revenues by making a few strategic moves.  One actually improves PPM ratings at the same time it commands premium rates from media buyers. 
   
• Increase the effectiveness of advertising by 80% to double billing even in a soft economy.  You’ll hear Sensory Logic’s Dan Hill outline the plan he put together for Jerry Lee’s B101, Philadelphia.  And, boy, is that making money.
   
• Two new digital strategies that should be added to all media proposals in 2013.  Irresistible, easy to implement digital packages worth investing in now.
   
• What are the most effective new social media strategies. Twitter and Facebook are the wrong direction of where social networking is headed. Hear this and you’ll chart the right direction.
   
• How to disrupt your radio station before a traditional or digital competitor does.  If you take only one blueprint away from this year’s conference, make it this one.
   
• 5 great new businesses you can start in 2013.  All with clearly defined paths to monetization.
   
• The biggest on-air promotion that can attract lost listeners.  Not trips.  Not cars.  Not even money.  Finally -- the PPM-friendly radio promotion that hooks listeners.
   
• The importance of rebranding in the digital age.  We’ll show you how to stop building your brand around what’s on your station and rebrand it around what your station stands for.
   
• Why the biggest popular music hit of 2012 involved little to no radio airplay.  You will reconsider how you choose music and how to play it.
   
• Think “clicks” are so important to digital media?  Hear the latest evidence and you’ll think again.  Learn what blows away “clicks” when making proposals to media buyers.
   
• The awesome power of “Two Voices”.  New research shows that two voices are more popular than one and more effective for entertainment and commercials. 
   
• How to attract the next generation – 80 million strong.  You could be turning them off instead of engaging new fans.  Morley Winograd, an expert on the next generation shares opportunities you will not want to miss.
   
• Become an expert at video or be left behind.  The new rules for video, the space your brand must dominate in the next 12 months.
   
• How to take an insurance policy out on your career.  The skills you will need to make you indispensible in the new age of digital media. 

The most important decision you will make about your ability to be viable in this era of great change requires investing just 1 day to guarantee success in the coming year.

Only eight weeks until the 2013 Media Solutions Lab. 

Reserve a seat here.

We called it to the day – hundreds of Clear Channel employees fired en mass Thursday in small and large markets.

An evil plan put together months ago and held back until after Bain founder Mitt Romney’s presidential campaign was over.

But I’m afraid this turmoil is just the tip of the iceberg as you’re about to find out.

If you are a subscriber, thank you for joining our group.  Just click through and unlock the content.

If you’ve been thinking about subscribing and would like to access this story, let me tell you what you will get.

1. Who was targeted in the Thursday mass firings and which two job descriptions are now in jeopardy of being next at Clear Channel.
    
2. When the current firings will subside and when the next ones will begin (remember, we’ve got a great record of predicting Clear Channel layoffs).
    
3. The total number of employees fired by Clear Channel since consolidation began.
    
4. Why $11 billion in debt will force this new version of local radio.
    
5. Warning:  Cumulus is next up and their debt will force them to make even more drastic cuts than Clear Channel.

If you would like to see when the current firings will end, who is next and what cutbacks are in the works, click “read more” below. 

Become more skilled at digital by attending my 2013 Media Solutions Lab January 30-31 in Scottsdale.  See the benefits you will receive by clicking here.

Thanks for trusting that I will protect you when reporting news.  I’ve never revealed a source.  Talk to me confidentially here.

Talk to me privately here.

Follow me on Twitter & Facebook and LinkedIn.

Clear Channel is facing bankruptcy if it can’t pay about $12 billion in debt between now and 2016. 

And they can’t buy CBS to save them.

So what are owners Lee & Bain to do?

They’re certainly not going to do local radio.

They’ve got much more ambitious survival plans that will make life tough in local markets.

If you are a subscriber, thank you for joining our group.  Just click through and unlock the content.

If you’ve been thinking about subscribing and would like to access this story, let me tell you what you will get.

1. When it all blows up for Clear Channel – we now know the real drop dead date.
    
2. The impossible numbers Wall Street is demanding that Clear Channel make every year from now to 2016 just to survive.
    
3. All the details on a coming Clear Channel merger – who, when, how.
    
4. Who would have an interest in merging with Clear Channel.
    
5. Why hundreds of Clear Channel stations may wind up for sale to small groups and individuals.

If you would like to see the Clear Channel merger that is shaping up, click “read more” below.

Learn how to rebrand a radio station around what your station stands for and not what’s on the air.  See more “take home” pay from the upcoming Media Solutions Lab January 30-31 in Scottsdale here.

Talk to me confidentially here.  I’ve got your back in my witness protection program.

Follow me on Twitter & Facebook and LinkedIn.

Radio stations are headed in the wrong direction and they couldn’t choose a worse time.

With 80 million “next generation” listeners at stake, most stations are branding themselves based on what they play on the air.  Not what they stand for.

And that’s a key and critical change successful operators will have to wrap their arms around in the 12 months ahead and why I am adding this topic to my lesson plan for the 2013 Media Solutions Lab at the Phoenician in Scottsdale, January 30-31.

1. Why branding a station as “Hot” or “Hits” or “Talk” or “The station everyone can agree on at work” is likely to become a losing strategy before another year passes.  That fast!
    
2. How building the new brand around what the station stands for, not what it does cooperates with how listeners relate to media these days.  For example, YouTube is not really a website.  It’s a place where everyone can post and see a short video.  That’s what it is.  Radio must become more than a repository for music or talk.  The very station name must mean something more and it’s critical to get this right.
    
3. Why identifying a cause or sympathetic need is the correct path to rebranding radio for the digital age.  I’ll show you some possibilities and offer useful idea starters.
    
4. In the next 12 months it will be entirely possible that a great radio station’s brand will have less to do with what it plays and more to do with why it exists.
    
5. Why you alone as smart as you are cannot and should not decide what your station stands for using traditional means.  Here are the new rules for finding out and coming away with the right direction.

I love teaching my Media Solutions Lab.

This will be our fourth year and many people have told me the cutting edge ideas they come away with are so valuable, The Media Solutions Lab has ignited their careers and changed their lives.

Just confirmed:  Dan Hill of Sensory Logic on what he advises WBEB, Philadelphia owner Jerry Lee that increases local advertiser results by 80% and revenue along with it.

Also confirmed:  Morley Winograd, co-author of "Millennial Momentum: How a New Generation is Remaking America" with new opportunities to appeal to the next generation and win new fans.

This is a great learning experience worthy of your consideration.  It would be an honor to work together at the next Media Solutions Lab.

To inquire about attending my Media Solutions Lab and qualify for a $200 discount, click here.

Lew Dickey is pissed.

He struck again last week at his own employees whipping them furiously to overcome all the obstacles he is putting in their way.

It was ugly as you’ll soon see.

But Dickey is running out of options.

He needs a big merger.

CBS is the one Wall Street people are talking about.

If you are a subscriber, thank you for joining our group.  Just click through and unlock the content.

If you’ve been thinking about subscribing and would like to access this story, let me tell you what you will get.

1. What Lew Dickey did at a sales beating last week just after he told employees “You’re just a number on a ledger”.
    
2. All the details on how Dickey threatened and disrespected a room of people who had every reason to get up and walk out.
    
3. What else Dickey is doing to save Cumulus from bankruptcy even as he is applying the whip harder to the backs of his employees.
    
4. What a CBS local manager told his employees in a meeting a few days ago about the possibility of an acquisition by Cumulus.
    
5. Which 3 other merger targets does Cumulus have on its backup Plan B list.

If you would like to see how Cumulus is now punishing employees -- plus the latest on a potential CBS merger, click “read more” below. 

Discover how “Two Voices” can increase audience and grow revenue at my 2013 Media Solutions Lab. Save $200 off the registration price. Lock it in here.

Report news confidentially in my witness protection program here.  

Talk to me privately here.

Follow me on Twitter & Facebook and LinkedIn.

The radio industry is in for a rude awakening next year!

RADAR weekly radio listening numbers have finally leveled off – a bad sign but one you could have seen coming.

Very few owners are posting quarterly earnings – Clear Channel is losing in radio and just getting by in non-traditional. 

Cumulus has no digital to speak of and is headed for more red ink and bankruptcy.

And they are the two largest radio companies we have in the industry.

The industry as a whole is looking at 0 percent growth for this year and that’s the best-case scenario according to industry analysts.

Meanwhile, radio execs spend their good money to see the biggest money losers of all, Lew or John Dickey, give keynotes on how to raise revenue at numerous industry shows and conferences.

The radio business is in denial.

No plan for digital.

Even stations that think they are pretty digitally savvy, still sell advertisers “clicks” as if “clicks” are the digital version of ratings.

They aren’t.

We can do better!

So I offer you some answers, some straight talk, experts and a game plan for the 12 months ahead by joining the smart executives who have signed up for my 2013 Media Solutions Lab January 30-31 in Scottsdale.

Look at your “take home” pay:

1. Why influence is more saleable than “clicks” and yet not one radio station knows how to create digital influence let alone sell it.  That changes for you when you register for the Media Solutions Lab.
    
2. Why radio stations are running out of new “leads” and why cannibalizing digital with on-air is not going to create higher revenues.  I’ll present an approach that will let you rethink revenue creation by making more with less (My God, did I say less is more backwards!).
    
3. How to increase the effectiveness of your advertisers ads by a whopping 80% -- documented and guaranteed.  I’m bringing in the man who built this plan for WBEB, Philadelphia’s Jerry Lee.  Jerry hauls in big money even during radio’s worst times.  Except now, you’ll hear how right from the man who helps him, Dan Hill and leave with a game plan that will more than pay for your registration. Time to stop hearing about Jerry Lee and being more like him.
    
4. How to stop turning away young listeners who would gladly listen and listen longer if you would stop building your station’s brand around what’s on the air and start building it on what your station stands for.  Luckily your competitors don’t know how to do this either – until after January 30^th, that is.
    
5. How to attract Millennials.  Everybody wants a piece of 80 million potential listeners, but they are not easy.  The music, the content, and the conversation they want to stick with radio.  Morley Winograd, co-author of "Millennial Momentum: How a New Generation is Remaking America" will rattle off a list of opportunities you should run with. 
    
6. The awesome power of “Two Voices” – information I have garnered about radio stations who have scratched the surface of a new approach to ratings and commercials. 

Save $200 off the registration price for my January 30-31 Media Solutions Lab.  Lock it in here.

Cumulus “Other Brother” John Dickey thought he would try to get aging WABC, New York morning show personality Don Imus to go for the company’s standard cut in pay to bully him into a renewal.

What happened next was an almost unbelievable series of events that ended up with CEO Lew Dickey trying to clean up the mess for his little brother.

But Imus emerged victorious in using a playbook that will no doubt be copied by other Cumulus talent looking to stand-up to the company’s salary bullies.

Here’s the heavyweight championship of morning show negotiations round by round.

If you are a subscriber, thank you for joining our group.  Just click through and unlock the content.

If you’ve been thinking about subscribing and would like to access this story, let me tell you what you will get.

1. The Cumulus Imus offer revealed.
    
2. How the Dickeys reportedly trashed Imus while they were negotiating that made him put up the gloves and fight dirty.
    
3. What Clear Channel offered Imus that upped the ante for Cumulus.
    
4. Why Clear Channel and WOR made the Imus offer and what they planned to do with him.
    
5. What was stopping Imus from not accepting the WOR/Clear Channel offer and how the heavyweight battle ended.
    
6. The knockout punch Clear Channel is now ready to throw at Cumulus.

If you would like to see what Don Imus did to get Cumulus’ demand that he cut his pay boomerang -- plus the playbook he used for a 100% contract renewal, click “read more” below. 

Learn how to create your own ESPN-type high school sports franchise – perfect for a digital radio revenue stream or for media entrepreneurs at my January 30-31 Media Solutions Lab in Scottsdale.  Registration information here.

Report news confidentially in my witness protection program here.  

Talk to me privately here.

Follow me on Twitter & Facebook and LinkedIn.