Spreading Radio’s Wealth

Barack Obama is being slammed by John McCain and Fox News Channel for wanting to take from the very rich and give to the poor -- or spreading the wealth.

He denies it.

I kind of like it -- and remember I'm talking as a guy with Clear Channel's money.

I like this idea of spreading the wealth for the radio industry.

So I'd like to run for President of Radio's Conscience. Here is my platform for spreading the wealth. Warning: you have entered a "no win" zone. You may like these ideas or you may not but the only place you can even entertain them is in the fantasy of your own mind.

Having said that, here&hellip

Read More  FREE SAMPLES

Spreading Radio’s Wealth

Barack Obama is being slammed by John McCain and Fox News Channel for wanting to take from the very rich and give to the poor -- or spreading the wealth.

He denies it.

I kind of like it -- and remember I'm talking as a guy with Clear Channel's money.

I like this idea of spreading the wealth for the radio industry.

So I'd like to run for President of Radio's Conscience. Here is my platform for spreading the wealth. Warning: you have entered a "no win" zone. You may like these ideas or you may not but the only place you can even entertain them is in the fantasy of your own mind.

Having said that, here&hellip

Read More  FREE SAMPLES

Radio’s Trick or Treat Research

Paragon Research has a new study out that has been getting headlines in The New York Times, Rolling Stone and elsewhere.

The Times headline says "Perhaps iPods Aren't Replacing Radio" and Rolling Stone says "According to New Study, Traditional Radio Gaining Popularity".

You can believe all of this at your own risk.

I have&hellip

Read More  FREE SAMPLES

Radio’s Trick or Treat Research

Paragon Research has a new study out that has been getting headlines in The New York Times, Rolling Stone and elsewhere.

The Times headline says "Perhaps iPods Aren't Replacing Radio" and Rolling Stone says "According to New Study, Traditional Radio Gaining Popularity".

You can believe all of this at your own risk.

I have&hellip

Read More  FREE SAMPLES

Snakebitten Radio

I was a major market program director for a radio GM who used to call me and the station sales manager, a guy whose nickname was "The Snake" -- into his office when the Arbitron rating books arrived.

Behind closed doors, he'd shut his thick drapes that covered the windows overlooking an array of towers in a large field.

He had "The Snake" on his right side and me on his left as he paged through the newly arrived rating books. There was one light on -- a desk lamp, as I remember it.

I was scared no matter how many times he performed this voodoo ritual -- and I wish I was making this up -- but sadly, it's exactly as I&hellip

Read More  FREE SAMPLES

Snakebitten Radio

I was a major market program director for a radio GM who used to call me and the station sales manager, a guy whose nickname was "The Snake" -- into his office when the Arbitron rating books arrived.

Behind closed doors, he'd shut his thick drapes that covered the windows overlooking an array of towers in a large field.

He had "The Snake" on his right side and me on his left as he paged through the newly arrived rating books. There was one light on -- a desk lamp, as I remember it.

I was scared no matter how many times he performed this voodoo ritual -- and I wish I was making this up -- but sadly, it's exactly as I&hellip

Read More  FREE SAMPLES

Rent-a-Radio Station

McDonald's franchises their local stores.

Many other fast food outlets and providers of goods and services everywhere also do.

It's all-American to be in the franchise business.

Which is why I think I have an out for radio operators who have had a devil of a time trying to run their monopolies since consolidation allowed them to put their clusters together.

There's even precedent for it in radio.

Remember how ABC went searching for crummy little AM signals in big markets and did long-term deals where they supplied Radio Disney content while the owner got checks and kept the license?

Well...

Why&hellip

Read More  FREE SAMPLES