Madder than hell, Nielsen isn’t going to take it any more: 

• The onerous new rules for non-subscribing stations who are doing nothing illegally starting in January 

• Lost revenue projected for radio groups from $25-40 million 

• Making it harder for agencies to buy radio

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A number of strategies to get out from under failing AM stations:

• Desperation moves to save money
• The surprising list of licenses being turned in
• Major groups reverse their thinking on what to do with AM stations

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A checklist of expected changes in sales & programming:

• Market size, vulnerable formats
• The one format that Entercom is likely to protect from future firings
• A stunning surprise in sales

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What is that important that the Cumulus board of directors would mortgage the company’s future?

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