The Spot Overload Crisis

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  1. Compelling evidence that radio is unnecessarily driving even loyal listeners away.
  2. Let’s start with Beasley – you won’t believe what one of their Greater Media  stations was clocked at for spot overload recently.
  3. Which group has well exceeded 30 units per hour – and counting. 
  4. How sales starved groups are using trade to pump up revenue – and deceive their own investors.
  5. Pressure from Facebook and digital competitors is causing radio to take any ad at any price – here’s the percentage of how much digital is bleeding off the local radio spend.
  6. How radio is alarmingly following the magazine industry’s ad practices.
  7. A list of solutions – yes, there are ways to begin to put a stop to spot  excesses and raise local revenue even while being pressured by digitally-minded local agencies.  Some damn good alternatives.

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Total Traffic, USTN Confrontation

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  1. A major shakeup this morning at United States Traffic Network (USTN).
  2. Behind the scenes ownership changes and what they mean.
  3. How uncertain client relationships now pose a bigger threat to the two main radio traffic providers.
  4. Will Total Traffic be retained or spun off after iHeart emerges from bankruptcy.
  5. How radio groups are using traffic services to bust unions and cut local salary costs.
  6. The outlook for radio traffic revenue – still robust or reflecting declining local sales trends.

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How Lew Dickey Will Buy Back Cumulus

Mary Berner says there’s no way Lew Dickey is returning to run Cumulus.

Jeff Warshaw is reportedly already talking spin-offs to buyers who think Connoisseur can steal Cumulus from lenders for pennies on the dollar.

And then there’s Lew Dickey, the founder and CEO ousted in a bloodless coup by the chairman of the board more than two years ago who wants back.

Which one is full of crap?

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  1. For the first time – the Dickey takeover plan.
  2. The timing of the takeover bid.
  3. The biggest thing Lew Dickey has going for him and what’s working against him.
  4. The clueless lenders and bondholders are in for this rude awakening that can totally disrupt the outcome.
  5. The best thinking on when Cumulus can get out of bankruptcy and back to business.
  6. Whether current management is making any progress winning over bondholders who are refusing to sign on to their second operating plan.

The answers start here.

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Entercom’s $110 Million in Merger Cutbacks

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Millions in Vanishing Revenue at Cumulus

INSIDE …

  • Putting aside all the spin, what’s the truth about Cumulus revenue – here’s the final first quarter numbers and current pacing. 
  • The one Cumulus top exec who is not spinning performance statistics so if this guy is worried, be worried. 
  • What’s the one tell-tale sign a radio company is headed into the toilet – guess what, it just showed up at Cumulus.
  • The absolutely wrong thing to do when the majority of your market managers are not able to turn things around – Cumulus did it a few days ago. 

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