Taking Seth Godin’s Advice on Radio

I've always liked Mark Ramsey. He's uncommonly bright and is one of the go-to people for helping you figure out how to live in the future.

Mark's Hear2.0 has an interview with Seth Godin, best selling author of Permission Marketing and now The Dip.

Godin describes The Dip like this "most of the things we set out to do in our lives are controlled by one of two curves. Most things are dead ends or cul-de-sacs. They are flat paths. They

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Bill O’Shaughnessy — The Original Social Networker

I love this man.

I have known him a long time going back to the early days of Inside Radio when he offered wise advice and counsel. I still consider him my Irish consigliere.

When I married my wife, Cheryl, in 1998 he and his beautiful wife Nancy (shown here with Bill) were there as Pennsylvania Governor Ed Rendell married us at the Four Seasons in Philadelphia. O'Shaughnessy provided the "smoothies" who made the music as only he can. And can he and Nancy tear up a dance floor!

This is my way of saying I cannot be objective about Bill O'Shaughnessy, but I remain observant.

In all my years in broadcasting this&hellip

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Next After Silence

The "Day Of Silence" in support of more equitable copyright royalty rates charged to Internet streamers went off remarkably well yesterday.

Kurt Hanson's RAIN reported that massive listener support crippled servers and switchboards at Congress -- the ultimate target of this protest.

There was significant support for the "Day of Silence" from Internet broadcasters particularly but not limited to the large companies that have the most to lose July 15th when the draconian new rate structure is to be implemented.

I was not impressed that many, many&hellip

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Talk Radio Is Broken But Works Just Fine

Take an issue -- preferably a polarizing issue like immigration or the Iraq war -- turn it over to terrestrial radio and they beat it to death.

In the process, they quickly sink to the lowest common denominator and insult just about everyone who disagrees with them sometimes ending by questioning the patriotism of those who disagree.

And, of course, they get ratings -- big ratings.

It doesn't matter whether they talk from the left side of their mouth or the right, their listeners are kind of on the older side.

Now let's test my assertion.

Take the issue of Hillary Clinton and Barbara Boxer out to "fix"&hellip

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If Clear Channel Supported The Portable Truth Meter

Over the weekend Inside Radio broke the news that Clear Channel had finally decided to become an Arbitron People Meter client. It's reportedly a multi-year deal covering 50 markets.

I don't know how Clear Channel does this with a straight face. I am going to get sick when I see the trade press coverage today and Tuesday hailing this as a great step. Of course, no one should know more than I do that you don't want to get Clear Channel mad.

Since I guess I never learned my lesson, I've got another take to share with you.

This is all about one company -- the largest with over 1,100 radio stations and a near monopoly&hellip

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Radio’s Sounds of Silence

How can so many smart people do so many dumb things.

Take the music industry's move to get radio to pay a performance tax.

Dumb.

Free exposure on the nation's airwaves is what sells music.

The radio industry is up in arms about the possibility of paying such a tax, but they are doing nothing to prevent it from becoming inevitable.

Nothing is what radio has done since the late 1980's -- the Dark Ages of Radio then began.

Radio execs have a hard time seeing the progression of unfortunate events. Satellite and cable radio were forced to pay a fee to broadcast music. And on July 15th the Internet&hellip

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