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Jerry Del Colliano

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Friday, September 22, 2023

Surge Pricing for Radio

Inside:  Details of dynamic pricing that is coming to a station near you

Read the full article now   

Click to read: Stupid On-Air AI Tricks … How Nielsen is Killing Audience Gains … iHeart Fast-tracking AI at Stations … Blocking TikTok’s Knockout Punch to Radio … The Stakes in Audacy Bankruptcy Talks … Class of ‘27’s Changing Views on Radio …  iHeart is Coming After Your Spot Revenue … A Radio Station That Got Music Discovery Right … The Meaning of the “White Noise” Podcast Boom … Music Radio’s Secret Weapon Against Streamers …

You may also like: How Consolidators Plan to Change Ad Sales … The End of the Market Manager … Bottom Feeder Buying Cumulus, Audacy Debt …  The Audacy Reorganization Talks … Shockers Ahead from iHeart, Audacy … What’s for Sale at Audacy … Audacy to Renege on Pension Plans …Airplay and Attention Span … Bankruptcy Talks Accelerate After Audacy 2Q Earnings Disaster … What to Expect from 2nd Quarter Revenue

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