The Unintended Consequences of the Apple Beats Deal

Streaming music is the future.

Radio is dead.

Downloading is over and streamer music is the next radio.

Don’t bet on it.

Even Apple doesn’t fully see the unintended consequences of buying a streaming music service as an insurance policy on the future.

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  1. The future of streaming music and its effect on radio going forward.
  2. What happens to Clear Channel’s iHeartRadio and Cumulus’ Rdio now.
  3. What will happen to the iTunes store and iTunes Radio.
  4. The real force to be reckoned with that has not yet been acquired by anyone – this is the thing radio should be very afraid of – not streaming music.
  5. Where the music business and where radio is heading.
  6. Why I’m selling everything and buying Apple and it’s not because of the Beats acquisition.

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