Subscribers get INSTANT ACCESS here.
Become a NEW subscriber and begin with Sears, Macy’s Succumb to Online Shopping here.
And read these full articles …
Has CBS Found the Secret to Knocking Off Jerry Lee's More FM?
Cumulus Changing Its Management Style
iHeart Cutting Rates, Rewarding Agencies to Hurt Competitors
The War Against Twitter
Megyn Kelly’s New Gig
What the Morning Show of the Future Looks Like
Why iHeart Owners Are Fine With Delaying Inevitable Bankruptcy
Plus every article for the past year and 3,514 in our archive like these (scroll thru/latest first)
For 27 cents a day, join the thousands of members who read Inside Music Media -- insightful, deadly honest and informative.
Sample a previous week for FREE here.
We just added Jerry Lee’s solution to a study of 5,000 ad campaigns by the Advertising Research Foundation that shockingly revealed that 50% of national radio commercials are a waste of money and an even higher 68% of local commercials are considered to be a waste of money. Lee will explain the steps and strategy to turn those numbers around in your favor as he has done at WBEB-FM, Philadelphia. Reserve a seat here.
Report News Confidentially in my Witness Protection Program. Full anonymity and confidentiality.
Inside Music Media contains no advertising. Accepts no corporate money or consideration. And is beholden only to subscribers who appreciate it so much that they pay for it. Thank you.
Recent Posts
- Radio’s Problem with Attention Spans
- AI Is Quietly Taking Over Music, Radio & Streaming — Faster Than Expected
- The CBSization of Audacy
- Radio Math No Longer Works for Podcasting
- The Real End Game for iHeart
- Saga’s Camouflage
- New Catch in Nielsen’s 3-Minute Rule
- Warshaw’s Alpha Deal Was Plan B
- How Hedge Funds Are Gutting Radio -- Again
- A Cumulus Salary Dump