Inside Music MediaJerry Del Colliano

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            Has CBS Found the Secret to Knocking Off Jerry Lee's More FM?

            Cumulus Changing Its Management Style

            iHeart Cutting Rates, Rewarding Agencies to Hurt Competitors

            The War Against Twitter

            Megyn Kelly’s New Gig

            What the Morning Show of the Future Looks Like

            Why iHeart Owners Are Fine With Delaying Inevitable Bankruptcy

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We just added Jerry Lee’s solution to a study of 5,000 ad campaigns by the Advertising Research Foundation that shockingly revealed that 50% of national radio commercials are a waste of money and an even higher 68% of local commercials are considered to be a waste of money. Lee will explain the steps and strategy to turn those numbers around in your favor as he has done at WBEB-FM, Philadelphia. Reserve a seat here.

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