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Has CBS Found the Secret to Knocking Off Jerry Lee's More FM?
Cumulus Changing Its Management Style
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We just added Jerry Lee’s solution to a study of 5,000 ad campaigns by the Advertising Research Foundation that shockingly revealed that 50% of national radio commercials are a waste of money and an even higher 68% of local commercials are considered to be a waste of money. Lee will explain the steps and strategy to turn those numbers around in your favor as he has done at WBEB-FM, Philadelphia. Reserve a seat here.
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