iHeart: White People Need Not Apply


  • Matt Drudge scooped the story to the general public while the happy talk radio trade press looked the other way – until now.
  • iHeart caught red-handed practicing reverse racism – the inflammatory email that started the controversy.
  • Here’s how this blunder happened -- and the consequences for their predominantly “non-diverse” work force.
  • The effect on further iHeart hiring.
  • How not to apologize for a gigantic blunder – avoid what iHeart did.

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