This Talk Show is Worth $60 million

INSIDE …

  • This new talk superstar attracts 100% women, an advertiser’s dream come true.
  • Why radio is getting it all wrong betting on right wing talk instead of the “right talk”.
  • The model for radio stations looking to break the old mold and attract younger listeners.
  • Mel Karmazin would hire someone like her (okay, not for $60 million, but he’d do it in a minute).

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