I was a major market program director for a radio GM who used to call me and the station sales manager, a guy whose nickname was "The Snake" -- into his office when the Arbitron rating books arrived.
Behind closed doors, he'd shut his thick drapes that covered the windows overlooking an array of towers in a large field.
He had "The Snake" on his right side and me on his left as he paged through the newly arrived rating books. There was one light on -- a desk lamp, as I remember it.
I was scared no matter how many times he performed this voodoo ritual -- and I wish I was making this up -- but sadly, it's exactly as I&hellip
Recent Posts
- The ‘Enshittification’ of Radio – Hedge Funds Next Moves
- My NYU Students Are About to Surprise Media Execs
- Beasley Kicks a Beasley to the Curb
- SiriusXM’s Last Chance
- iHeart Lenders Turn on Each Other
- Podcasting is Becoming Streaming Music
- The Efficacy of Pop-Up Stations
- Audacy’s Turnaround Hopes
- Radio’s Self-Inflicted Wounds
- What’s Next for AM Radio