A huge reduction in workforce is coming to Cumulus.
I’ve been warning that the recent iHeart “dislocations” of over 1,000 employees would provide cover for competitors like Entercom and Cumulus.
Now it looks like Cumulus is next.
Cumulus is reportedly drawing up a fail-safe plan to eliminate, consolidate and further regionalize their operations to save money.
Every Cumulus market is vulnerable including the few remaining majors.
This as fear of an economic slowdown forces Cumulus to come up with a quick action plan to save the company.
Recent Posts
- iHeart’s Foreign Ownership Hall Pass
- Radio’s Self-Inflicted Markdown
- Cumulus’ Death Spiral
- Inside iHeart’s Barter Machine
- The Audience That Stayed
- Foreigners to Radio’s Rescue
- Should Radio Demand a Button on the Digital Dashboard?
- What Everyone Is Missing at Cumulus
- Independent Owners Retirement Crisis
- Are Beasley’s Major Markets Next


