More Effective Social Media for Radio

Radio often confuses social media for station promotion. Among the 7 ways to improve social media efforts: Each tweet, post or picture should contain a “gift” – something of value for followers.  What could this approach look like?  A big issue among Millennials is anxiety – up to 50% of them suffer from it.  Inspirational messages based on effectiveness and also from their own peers.  Invite them to interact.  Read the full story.