Radio often confuses social media for station promotion. Among the 7 ways to improve social media efforts: Each tweet, post or picture should contain a “gift” – something of value for followers. What could this approach look like? A big issue among Millennials is anxiety – up to 50% of them suffer from it. Inspirational messages based on effectiveness and also from their own peers. Invite them to interact. Read the full story.
Recent Posts
- Another Radio Pre-Pack Bankruptcy in the Works
- Audacy as a Non-Profit
- Taking Back the Dashboard from CarPlay
- Red Flags Flying at Townsquare
- Brutal Cumulus Firings
- Salem’s Liquidation Strategy
- Unnoticed Changes in Radio Audiences
- Why Urban One Can’t Keep an Accountant
- Digital Games Radio is Playing
- You May Have to Deal with AI-Driven Deregulation