I told you so.
Bob Pittman didn’t hire former Jacor dirty tricks artist Marc Chase to make friends.
He was brought in to be a hit man.
Randy Michaels-style.
And you’re seeing that at the new iHeart hip-hop and R&B station Real 92.3.
Chase illegally tried to steal morning personality Big Boy From Emmis’ Power 106 – the courts will decide on that in a few weeks.
And if you want to see the future of how dirty iHeart is prepared to get in other markets where they are losing, study what is planned in this flank attack against Emmis’ big billing urban station.
Who is really in charge of these moves – certainly Chase can’t have that much power already.
What Chase is expected to do with his samurai attack against Power 106 because it’s coming to a market near you next.
Why competitors everywhere had better prepare for the attention span of a 6-year- old attacking your best brands.
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