Make AI Recommend Your Station

Happy Fourth of July weekend.

Everyone is using AI to save money and they’re missing a critical point:  AI is becoming the gatekeeper to media discovery, and radio has very little influence over the systems deciding what listeners hear next. By the time this shift becomes obvious in audience data, it may already be difficult to reverse.

I’ve been digging into answers – a list of ways to shore up radio in the mindless mind of artificial intelligence.

Ways to make it hard for AI NOT to recommend your station.

With in-car listening leaning toward streaming, listeners are increasingly asking AI for what they specifically want (it’s not always stations, call letters and brands) and this is how to get ahead of it.

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