iHeart’s Bankruptcy Promotion

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  1. Why Bob Pittman is handling the bankruptcy like a radio promotion but the “second caller” doesn’t win and the new owner has already been identified.
  2. The main reason – and there is a big one – that Bob Pittman is dragging this thing out.
  3. Why you should keep an eye on this potential bidder.
  4. The surprise ending soon-to-be-burned iHeart lenders want.
  5. The toll this drawn out bankruptcy is already taking on iHeart stations and employees – ratings for this major format are beginning to erode from neglect.
  6. If you want to get past all the circus optics and get to the new owner, here’s who will come in and take iHeart away.

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