With over 1,000 programming “dislocations” complete, iHeart has a reportedly disconcerting plan for 150 markets where they operate 850+ stations.
The programming firings were not the last – there will be more.
iHeart has approximately 12,000 employees (including part-timers) and they are under pressure to drastically reduce that number ahead of a Liberty Media takeover.
Market managers are their most expensive employees except for a few talent contracts so they reportedly have a plan to not only thin the ranks but totally upend the position of market manager for the first time in decades.
Recent Posts
- The Secret Lenders Waiting to Takeover Radio
- Make AI Recommend Your Station
- Why Radio Is Running from Radio
- Context-based Music Programming
- iHeart Layoffs a Warning Sign
- Selling Without Ratings
- Audacy’s Missing Middle Management
- Beating Digital Competitors
- Why the FCC is Vetting Cumulus’s New Mystery Owners
- Playing the Wrong Hits


