Cumulus Future Plans Leaked

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  1. Future RIFs – Berner has repeatedly denied saving money through personnel reductions but now we know how much she actually saved – one time or ongoing?
  2. Selling assets – Is Berner ready to start selling off stations to keep Cumulus afloat?
  3. Money to fix and maintain stations – how Cumulus is planning to handle that going forward.   
  4. DC land sale – Something’s up with the troubled $75 million sale of land near Bethesda that keeps getting delayed.
  5. Podcasting to offset declining local radio?  Wait until you see their plans.
  6. Digital – The surprising approach to a category that Cumulus is betting its future on. 

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