INSIDE …
- How one of Apple Music’s products exposes radio’s main weakness and what to do about it to stop this potential threat dead in its tracks.
- The way Apple Music is getting ready to go for radio’s jugular.
- Convincing evidence of which competitor is really eating into radio’s audiences (and soon advertising dollars).
- How Apple plans to charge for this new music/streaming/radio service and get advertisers to pay and listeners to stay tuned in.
- What about podcasting?
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