The worst round of iHeart firings has yet to happen.
Even though there have been two massive layoffs in just the last three months affecting thousands, they need to do more.
Now the coronavirus is giving them cover to fire with impunity.
iHeart competitors are making it easy for them to make successive large layoffs and once they do, these same competitors do the same – a vicious cycle.
The question is what do further cuts in personnel jammed into a short timeframe look like for a company like iHeart running low on operating cash?
Recent Posts
- Inside iHeart’s Barter Machine
- The Audience That Stayed
- Foreigners to Radio’s Rescue
- Should Radio Demand a Button on the Digital Dashboard?
- What Everyone Is Missing at Cumulus
- Independent Owners Retirement Crisis
- Are Beasley’s Major Markets Next
- The Plan for Westwood One
- Listener Supported Commercial Stations
- Bye Bye Market Managers