The table is set for more massive personnel cuts in radio -- with Clear Channel's big bang possible within days.
By now, most radio people can see what group CEOs have done over the 12 year history of consolidation and have a pretty good idea what the general effect of more budget cuts will be going forward.
I'd like to share with you what I am seeing and see if it jibes with what you're thinking.
One thing is certain: radio will become a smaller business in almost every way including advertising revenue. Many optimists think radio will recover from the economic doldrums it is presently in as it did when television&hellip
Recent Posts
- AI Insights from My NYU Music Business Class
- Cumulus Just Blinked
- Urban One’s Nuclear Option
- Inside iHeart’s “Guaranteed Human”
- iHeart Mismanagement Exposed
- The Trojan Horse Deal to Rope in Station Buyers
- iHeart Cooked the Essential AM/FM Car Study
- How iHeart Blew the TuneIn Deal
- The Perfect Buyer Waits for Cumulus
- Beasley Asset Sales Plausible