Inspired by David Letterman not written by him. Advice to the big radio conglomerates:
#10...Cut the commercial load in half but don't tell anybody (the listeners will notice).
#9 ... Hire djs who are knowledgeable about the music
#8 ... Let your newly-hired "smart jocks" play some of their own music not just the corporate playlist
#7 ... Stop trying to be interactive -- you can't. Entertain in an analog sort of way
#6 ... Take all the stations you own in each city and run them separately. You keep the cash they will surely generate by being truly competitive with each other. The listener gets real&hellip
Recent Posts
- AI Insights from My NYU Music Business Class
- Cumulus Just Blinked
- Urban One’s Nuclear Option
- Inside iHeart’s “Guaranteed Human”
- iHeart Mismanagement Exposed
- The Trojan Horse Deal to Rope in Station Buyers
- iHeart Cooked the Essential AM/FM Car Study
- How iHeart Blew the TuneIn Deal
- The Perfect Buyer Waits for Cumulus
- Beasley Asset Sales Plausible