If you've been watching NBC Universal's 10 pm experiment in which it strips Jay Leno's imitation Tonight Show weeknights, then I'm sure you are seeing the similarities to what's happening in radio.
An excellent piece in The New York Times laid it all out a few days ago.
NBC wants to save money by eliminating the huge production costs of underwriting a new dramatic series (you know, the CSI-type) by going cheap.
An hour of Leno is chump change by TV production standards and yet the network is hopeful that a consistent 1.5&hellip
Recent Posts
- What iHeart Isn’t Saying
- “Pausing” Radio Stations
- Radio’s Smoking Gun
- Leadership Vacuum Backfiring at Saga
- Inside the Beasley 111% Stock Surge
- Spotify’s Siphoning Local Radio Dollars
- The Distracted Listening Epidemic
- Audacy’s U-Turn
- Warshaw Isn’t Negotiating with Cumulus BUT…
- Is iHeartMedia Cutting the Workforce?