The number one obsession of young people nationwide is text messaging.
We are beginning to see some significant trends that are worth keeping an eye on:
1. Text messaging continues to grow at a rapid pace. Texting is the Holy Grail for Gen Y. Nothing is more a part of their lives. Most would even do without an iPod before a cell phone because of its texting capabilities. Radio is not heard here.
2. While Facebook growth is slowing among young people (after all, they are already there), it is growing rapidly among the over 30 crowd. You know that because some of you have only recently taken the Facebook&hellip
Recent Posts
- Inside iHeart’s Barter Machine
- The Audience That Stayed
- Foreigners to Radio’s Rescue
- Should Radio Demand a Button on the Digital Dashboard?
- What Everyone Is Missing at Cumulus
- Independent Owners Retirement Crisis
- Are Beasley’s Major Markets Next
- The Plan for Westwood One
- Listener Supported Commercial Stations
- Bye Bye Market Managers


