Take an issue -- preferably a polarizing issue like immigration or the Iraq war -- turn it over to terrestrial radio and they beat it to death.
In the process, they quickly sink to the lowest common denominator and insult just about everyone who disagrees with them sometimes ending by questioning the patriotism of those who disagree.
And, of course, they get ratings -- big ratings.
It doesn't matter whether they talk from the left side of their mouth or the right, their listeners are kind of on the older side.
Now let's test my assertion.
Take the issue of Hillary Clinton and Barbara Boxer out to "fix"&hellip
Recent Posts
- Inside iHeart’s Barter Machine
- The Audience That Stayed
- Foreigners to Radio’s Rescue
- Should Radio Demand a Button on the Digital Dashboard?
- What Everyone Is Missing at Cumulus
- Independent Owners Retirement Crisis
- Are Beasley’s Major Markets Next
- The Plan for Westwood One
- Listener Supported Commercial Stations
- Bye Bye Market Managers


