The new USC Annenberg Digital Future study is out and it's worth consulting for a snapshot of where traditional vs. new media stands. It provides some insight as to how the audience is changing.
Some in traditional media think that radio can be fixed (just about every consolidator says so) and that even newspapers can be revived (Tribune Company's pitch). But as you'll see, competing in the digital world is far more complicated.
This is from the latest USC Annenberg Digital Future study:
The Digital Future Report found that the Internet is perceived by users to be a more important source of information for them --&hellip
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