In the past, radio was the best and only way to get "immediate" or at least timely information about world news. There was no CNN. No email to communicate with loved ones. Radio was a lifeline.
Today, radio is defined by ...
Scaled down workforces.
"Local" programming from out of town -- out of state and across the nation.
"Local" news from regional newsrooms to save money.
"Local" decisions made by corporate officers somewhere else.
No Internet strategy.
No mobile content plan.
No fun. No focus. No future.
That's radio today as consolidators are changing the face of&hellip
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- An Urgent Behind-the-Scenes Cumulus Pivot
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