Hating is so out.
Talk radio is so dying.
Audiences have changed but radio has not.
If you want the secret to relating to today’s 95 million Millennials, there are 7 new rules.
If you’ve been thinking about subscribing and would like to access this story, let me tell you what you will get.
- Why outrageous doesn’t work on radio any more and what is replacing it.
- An absolute mandatory change ahead of how you relate to women and minorities – compare your show or station with this checklist.
- Three new role models for radio personalities – with these you cannot go wrong.
- How to handle transgender and gay issues without offending younger money demos.
- What will stop radio sexism and racism dead in its tracks.
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