Invasion of the Radio Traffic Snatchers

  • Global Traffic Network (GTN) is buying Radiate and contracts to compete with iHeart’s Total Traffic – but is there more?
  • The three previously unexpected options that could upend the radio traffic reporting business as we know it.
  • Could Total Traffic be in play?
  • Why it’s going to take more than traffic for GTN to add the U.S. to their media dominance in Australia, Canada and Brazil.
  • A seismic redistribution of radio media assets could be brewing that changes everything.

Read the full article now.