That's what Jerry Lee's WBEB-FM (B-101), Philadelphia got among women 18+ for the week of December 13-19. That's a 27 share adults 25-54. A 1.2 million cume and double the listeners of the number two station -- all news KYW. All this courtesy of the Arbitron People Meter.
A few days ago I wrote a piece about the irony of Christmas radio -- how an arguably increasingly secular holiday can work wonders for radio ratings.
As my programming friends in radio know, Christmas music is only a part of the success of a radio station for six short weeks of the year. The other ingredients are rarely discussed.
My first job in&hellip
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