The Less Is More people have done it again.
The latest twist from Albert Einstein Hogan is: advertisers making less, get to pay Clear Channel more.
Here's what one of my Clear Channel Repeater Reporters said in a recent email:
"Don't know if you know this but - CC raised spot rates in THIS economy - it was mandatory. Now, I am well aware this company was the cause of eroding spot rates all over the country (and why smaller companies hated us so much - they had to do the same to compete), but I'd like to know when they're going to stop treating every group/market in a one-size-fits-all way".
Well, I can&hellip
Recent Posts
- The Company Cleaning iHeart’s Clock
- The End of Consolidation
- The Return of Payola
- iHeart Scraping Competitors’ Business
- The Hurry-Up Cumulus Bankruptcy Plan
- Urban One’s Managed Decline
- An Urgent Behind-the-Scenes Cumulus Pivot
- GM Secretly Taking Back In-car Entertainment
- The Podcast Reckoning
- Beasley’s Nepo Problem