Inside Music MediaJerry Del Colliano

I always liked Howard Stern. Thought the move to Sirius Satellite was brilliant. Not because they paid him $500 million plus stock incentives. That too. Because radio was declining and satellite was the new frontier. Now Sirius is launching a new non-satellite satellite service on the Internet for $12.95 a month. No need to buy the radio. October 25 and 26th are freebie preview days. Sirius also has 74 other channels on its Internet service, but they're going to go to the dance with the guy that brung them -- Howard Stern. Makes sense. But think it through. Stern appeals to older listeners who currently constitute satellite's&hellip