My friend Lee Abrams barely leaves campus and I am spending his money. XM's Chief Creative Officer was the featured guest at USC Thornton School's debut of its "Hot Topics" program today. Abrams was warmly received as he explained the mission of XM's version of satellite radio. What was somewhat surprising was the curiosity on the part of students. It's almost as if they had either not considered satellite radio as an option for them or let price discourage them from getting it. Cost was a factor -- the fact that it costs anything at all. Still, from the wide ranging discussion that ensued Gen Y could be an eventual market for&hellip
Recent Posts
- Astonishing “Going Concern” Verdicts
- iHeart’s SiriusXM Non-Merger
- iHeart/SiriusXM Merger -- Seriously?
- Beasley Restructuring Reality Check
- The Mystery of the Disappearing Ratings
- Missing David Field
- Lenders Seize Control of Cumulus
- What iHeart Isn’t Saying
- “Pausing” Radio Stations
- Radio’s Smoking Gun