Beating Digital Competitors

  • Linear NFL games account for most of the top 50 TV shows even in a digital age – how can that strategy be applied to radio.
  • Why streamers like Netflix and Amazon want to be more like linear TV and what will happen if they spend their way into contention.
  • We get into those questions as we see a scenario for radio to obliterate digital competitors including podcasters by making a few strategic adjustments.
  • How to do it in local radio for a very reasonable price.

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