- The “new” number of spots per hour.
- Where expenses will be cut beyond what’s happening today.
- Where does programmatic buying fit in – and does it fit in?
- Live and local will be replaced by a new approach that begins with a “P” – this is the replacement.
- What is reverse digital – it’s coming to radio.
Read the full article now.
Recent Posts
- Radio’s New Vulture Investors
- Slamming the Door on Digital
- Reinventing Radio as a Startup
- iHeart’s Trade Problem
- Radio’s Angry New Lender/Owners
- Nielsen’s Predictive Ratings
- Radio Stations Are Cheap. Should You Buy One?
- What’s Really Going on with iHeart & SiriusXM
- The Erosion of Radio’s Digital
- The Unintended Consequences of the CBS Radio News Shutdown