Inside Music MediaJerry Del Colliano

This is what happens when you sit back on your transmitters and towers while consumers embrace their telephones.

A new Pew Research Center study indicates that over one-fourth of all Americans now read their news on their cell phones.

This is major.

Technology is enabling consumers to get their news when they want or when they need to have it while radio stations seem to be conceding the battle for the digital frontier.

If you factor in the 40 million Pandora users, whatever listening radio stations can manage (typically one to three percent of their audiences online), increasingly available WiFi Internet&hellip