What Changes First at the New Cumulus


  • McVay is not only staying, he’s been put in charge of all programming – is that change you can count on?
  • What new CEO Mary Berner was horrified to find after surveying Cumulus stations for the board – and she’s hell bent to confront it.
  • How the Cumulus station of the future will be run when she takes over soon.
  • The $260 million mess at Westwood one – rehire the old talent, keep pawning off recycled local Cumulus talent, sell?
  • Nightmare scenario she must deal with on day one – revolt of Cumulus air talent. Details.
  • Let’s just confront this big elephant in the room upfront – was Mary Berner hired to take Cumulus into bankruptcy as she did Reader’s Digest?

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