This New Nielsen Contract Prohibits Voltair


  • Can you get your $15,000 per Voltair unit back now?
  • Read the contract clause – word for word – that slyly prohibits their client stations from using Voltair going forward.
  • This in spite of suspicions that Nielsen knew that their encoded signal favored certain stations.
  • The formats that are getting screwed by PPM – one of them is losing 90% of its audience to faulty technology.
  • The chances of a class action lawsuit back at Nielsen for this.
  • How PPM that only reliably reports loud stations is helping radio’s competitors.

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