Spiral Frog's got problems.
Last year it previewed a music service that offered free music downloads in return for users spending about a minute and a half watching ads (even more ads for video). What were they thinking?
Who do they think is their audience? Its not the Generation Y I have come to know and love. No way are they going to watch all that advertising. Maybe 30 seconds of ads while the music is downloading -- once -- but not all this blatant capitalism for every song.
The labels knew a good thing when they saw it (I am being sarcastic here). Universal and BMI and a few indies jumped aboard the Spiral&hellip
Recent Posts
- What iHeart Isn’t Saying
- “Pausing” Radio Stations
- Radio’s Smoking Gun
- Leadership Vacuum Backfiring at Saga
- Inside the Beasley 111% Stock Surge
- Spotify’s Siphoning Local Radio Dollars
- The Distracted Listening Epidemic
- Audacy’s U-Turn
- Warshaw Isn’t Negotiating with Cumulus BUT…
- Is iHeartMedia Cutting the Workforce?