Among brokers, the word is that almost every radio station is for sale.
That’s an over exaggeration, but it points to the desperate situation facing owners of radio stations.
The question is: with few buyers and an industry that has been trending downward in revenue, what happens if owners who have to sell can’t find a buyer?
- Panicked sellers can’t find buyers – here’s their 3 other options.
- Why so many station owners want out so badly.
- Prices are going down and still no buyers – what’s up with that?
- No sale, no problem – look at the radio station of the future if owners have to keep them.
- The one way sellers can find a buyer this minute – today – without lowering their prices – so why are they refusing.
- iHeart Playing the Long Game on Selling Out
- Audacy & Cumulus Joining Forces
- Dropping Like Flies at Audacy Midwest
- Rough Times Ahead for Stations Using Ratings
- Cumulus Escalates Management by Fear
- Race to the Bottom on Ad Rates
- DIY Streaming DJs Threaten Radio
- Owners Rethinking the Viability of Conservative Talk
- Cox Employees Leaving for Audacy
- iHeart Accelerates Merging Clusters