iHeart will probably file for bankruptcy once it drains the remaining assets in the company.
And Cumulus is in serious financial trouble – Lew is shrewd, John is the slacker who has ruined their programming.
But there are some radio groups that I don’t think are going to be here anymore.
Why do I say this?
Because they are acting like the groups that we know are headed for the exits.
Which big name group – one that no one would ever guess – is acting like a loser. Firing people days before Christmas and they aren’t even iHeartMedia. I think their end game is to get out of radio.
Or the company that buys shitty stations and unloads good ones – that can’t be a company that survives.
Then there’s the rather new group that is slashing costs. Do you smell a sale coming? Some of their employees do.
The smartest radio group of all has the best exit plan – I think you will agree.
The group that is busting at the seams to find a buyer – any buyer.
And still, there is one more group that may try to go public while everyone else is getting out.
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- The Future of Cumulus
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- The Beasley Employee Handbook
- 14 Key Strategies for Independent Radio Stations
- CBS Radio Staffing
- Radio & Short Attention Spans
- iHeart’s Micromanaging
- Programming to Gender Fluidity
- David Field's Plans for Entercom CBS
- Radio's 25-Year Drop In TSL