Excuse me, but am I dreaming or having a nightmare about Arbitron's People Meter. Yes, I know implementing this new portable technology will cost significantly more and that radio will have to share listening with other media, but -- I have a major question to pose. Why is the radio industry in this age of technology still culling their audience ratings from a paper diary system? Why is Clear Channel still nickel and diming the People Meter when the radio industry not only needs it -- it needed it years ago?
Radio is an industry that is dying from self-inflicted wounds.
Take HD Radio. I have a problem with the name --&hellip
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