Podcasting’s Reverse Effect on Radio Revenue

Spotify embraced podcasting and learned its lesson the hard way but will radio?

Today …

  • A gambit that is costing radio serious revenue at the wrong time.
  • The unintended podcast problem with attention spans.
  • An assessment of how podcasting fits in to radio’s future.
  • A cheaper, more viable alternative.
  • First digital, then podcasting – the next big thing.

The answers start here 

Click to read: Concern Over iHeart’s Earnings … Cumulus Q3 Revenue Reveal … The 2 Never-Mentioned Radio Bankruptcies … Changes in Musical Listening Habits … Greg Ashlock’s iHeart Demotion … Beasley Faces Stock Delisting … iHeart Investors Sensing Something Troubling …. Modernizing Radio … What Audacy Bankruptcy Means for Employees … Calculating Audacy’s Bankruptcy Date… Horizontal Radio Monopolies … Relaxation of Ownership Rules is Back On … Potential Buyer Awaits Audacy Bankruptcy

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