Radio Now Cannibalizing Over Digital

I warned them.

Radio’s meager interactive efforts are not only not making them much money, but now even analysts say it is costing radio money when they do it.

•  Why?  What are stations doing wrong and why can’t they see it.

•  Are you making this big mistake when doing interactive projects?

•  How media buyers are now using radio’s own digital against their on-air radio and how to fix that problem.

•  Radio’s 4 competitors in digital.  You need to know them.

PLUS… 6 SOLUTIONS TO POINT YOU IN THE RIGHT DIRECTION.

How to better configure your digital projects.

Where on-air should fit in to optimize maximum revenue.

The latest on whether and how to co-brand radio with digital.

The new meaning of apps for broadcasters.

Solutions like these you can’t get anywhere else.

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Gadzooks! Cumulus Promising Banks 7-8% Growth

A few weeks back Lew Dickey reportedly pitched major banks on buying $2 billion worth of loans needed to close the Cumulus purchase of Citadel. 

Go inside …

•  Where, when and how Dickey begged for $2 billion of funding to close on the Citadel deal.

•  How far off the radar Dickey’s promise is what he can actually deliver.

•  How the banks are reacting and what they are likely to do.

•  Why funding the Cumulus purchase of Citadel could wind up looking similar to the subprime mortgage mess.

•  New odds of bankruptcy.

•  Are lenders buying Dickey’s projections or will they run.

PLUS… What happens if Cumulus can’t make its numbers.

This story is worth it.

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Randy Michaels Vs. CBS Radio

Who cares about Lew Dickey fighting Bob Pittman to be number one.

I’ve got a good old-fashioned radio battle brewing between Randy Michaels and CBS over the news format in New York and Chicago – presently owned by CBS.

Randy is going after CBS in the first round.

CBS has to do something.

Today, I’ve got the developing battle for you and a pretty good handle on the outcome including …

•  Will CBS have to blow up an FM music station in each market to protect its AM-only all-news brands?  Wait until you see the options now.

•  News and local news/talk costs a lot of money.  Will Randy’s Merlin Media cough it up and will CBS spend to protect itself?  What if they don’t – after all, no one spends what they should on running radio stations these days.

•  What the new battles will sound like when CBS competition is launched probably as early as next month.

•  The battle of digital – FM is not enough to build a growing news brand.  Just ask WTOP.  Who has the edge – Randy with his Jacor and Clear Channel interactive brain trust in tow or CBS – an early adopter of interactive?  This will surprise you.

PLUS… As I promised, who will win this knock down drag out fight.

Pay attention because you’ll be seeing more radio battles among big stations as making a living in radio gets tougher.  This may be the template for future fights.

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The Rest of 2011 for Radio

Here’s a look at what’s ahead for the remainder of 2011:

•  Radio revenue for the entire year – up or down?

•  Two digital competitors that will impact radio revenue in the next six months.

•  The next big radio acquisition by year’s end before investment money dries up.

•  More firings between now and December.  I’ll name them the unsafest radio groups to work for.

•  Digital is outperforming the sluggish economy so which radio groups will up their digital budgets.  I’ll name names and you may want to dust off your resumes.

•  I’m seeing Apple with a major announcement that will be worse for radio than even the iPod or iTunes store.  I’ll explain it all.

PLUS…  A clear look six months down the line for the radio industry.

This stuff is good and it’s accurate.

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Cumulus-Citadel Financing in Trouble

Looks like fireworks this weekend in the lives of the Dickey family.

Their cherished $2 billion purchase of Citadel which was supposed to close in early September is laying an egg with investors and there are many questions now being asked.

Here are the pressing questions I will answer this morning:

• Why are investors refusing to buy Cumulus debt to finance the deal?

• Which banks look to get stuck with Cumulus debt and what are they doing about it?

• The chances that the Cumulus-Citadel deal doesn’t close as a result.

• Are there more Cumulus firings and commission cuts on the way if the banks refuse to buy Cumulus debt?

• What happens now to Lew Dickey’s plans to acquire more stations.

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