The Hyperlocal Radio Solution

AOL is investing tens of millions of dollars in it.

The giant Google and its competitor, Yahoo!, are already there.


Nowhere to be seen regarding this new push to steal local advertisers from radio and newspapers through hyper-focused local content.

In this article, you’ll get an early warning …

1.  The growing presence of AOL, Google and Yahoo in the hyperlocal media space.

2.  Their strategy to target the very same local advertisers radio stations depend on for their revenue.

3.  The early results and what they may mean to radio operators who want to ramp up their efforts to compete for hyperlocal dollars.

4.  The secret to success.  What promises to work and what we know already does not work in operating hyperlocal media sites. 

5.  Early lessons from one of the few radio operators (a non-profit, at that) that may prove to be critical.

This is an article about a promising new revenue stream for online media giants and a wake-up call to radio to not ignore hyperlocal competition.

If you would like to read this story, have access to my entire archive (over 1,100 pieces) and get the next month of my writing included, click “read more” for your choices. 


The End of Music Downloads

(Don’t wait another year until you attend my Media Solutions Lab or you will miss the 10 emerging trends that will shape your business and career.  Register here).

The new sales figures are out for record sales and 2010 saw the expected huge decline in CD sales, but a more surprising end of growth to legal music downloads.

What does it mean, because it means a lot.

In this article, I am going to share …

1.  Why music is overpriced and what the real current price really is.

2.  Music has a new role in people’s lives.  It’s not the end entertainment destination any longer.  I’ll tell you what the new purpose for music is in a digital world of young consumers.

3.  What effect streaming audio and video is having and will have in the future on music sales.  It’s not what you’re thinking, I’m sure.

4.  The effect of “the cloud” on music sales in light of what Apple is planning to announce just a few months from now.  Why the labels have no defense for Steve Jobs latest predatory move that I will describe here.

5.  YouTube is the new MTV for a new generation but does it have more juice or is it already running its course.  The answer is critical if you’re in broadcasting, music or the mobile Internet.

If you would like to read this story, have access to my entire archive (over 1,100 pieces) and get the next month of my writing included, click “read more” for your choices. 


Radio and Records Mergers in the Making

Comcast has reared its ugly media head already days in advance of taking over operational control of NBC Universal.  It showed Keith Olbermann the door in spite of the fact he is MSNBC’s top rated anchor. TMZ reported Comcast was indeed the devil that dealt with the firing details.  Comcast reportedly was tinkering with NBC Primetime even before the sale closed (unofficially, of course!).

That begs the question are we going to see more screwed up businesses in radio and records thanks to venture capitalists?

In this article, I’ve got 6 more to tell you about:

1.  A traffic company may get dealt.  Wait until you hear who the buyer may be?  They sure don’t need a traffic operation – or do they?

2.  Clear Channel’s expected refinance of $19.7 billion in debt may lead to the sale of hundreds of stations to de-lever the new debt acquired to pay down the old debt – do you have that?  I’ve got a timeline for you.

3.  I’m looking for the old Bonneville and the former Bonneville management team soon to be operating as Hubbard Radio as potential buyers for a huge major market radio station.  I will reveal the call letters here.

4.  Don’t forget Cumulus – the little engine that couldn’t – may still take a run at Citadel.  What may wind up happening.

5.  That Clear Channel news consolidation – it may be worse than originally thought.  I’ve got details for you.

6.  50% of the major labels are for sale right now with major repercussions for the music industry. I handicap it for you.

This article is about the disturbing but growing influence of investment bankers in radio and records and how they may reshape these and other media industries over the next 12 months.

If you would like to read this story, have access to my entire archive (over 1,100 pieces) and get the next month of my writing included, click “read more” for your choices. 

Thank you for your support of my Media Solutions Lab that will be presented this Thursday.  The big changes ahead will be revealed and you are welcomed to attend.  Register here.


Countdown With Farid Suleman

Boy, would Keith Olbermann have a field day with Citadel CEO Farid Suleman, Cumulus CEO Lew Dickey and the hostile takeover attempt by the smaller, debt-ridden Cumulus or the larger, debt-free Citadel.

Olbermann is gone just when The New York Times unearthed this dirty little hostile takeover story in our industry over the weekend.

While Olbermann got screwed by NBC and Comcast days before the takeover (ya think Comcast didn’t sign off on his departure?), we in the radio business know a lot about screwing people and getting screwed.

I know how the Cumulus hostile takeover of Citadel is going to end.  And in this article I am going to tell you.  And it’s not what you’re thinking.  It’s actually something you are probably not thinking.  I’ll bet you’ll be floored.

Plus … 5 things that will happen next in Dickey’s attempt to be Lewis the Conqueror:

1.  How Suleman will make Dickey want it more.  You read that right – want to do the merger he is opposing even more

2.  Dickey’s next counterpunch – the move to win the hearts and minds of the Spin Zone.

3.  How nasty it will get – I’ll be specific.

4.  Dickey’s tricky backroom deal to get Suleman’s attention and I want you to keep in mind that Citadel bylaws give Suleman the power to reject Dickey unless or until he is ready – if ever.

5.  The final outcome – the end of the long hello!  A pretty creative way to resolve what appears to be a standoff.  Want to know how I think it will all end?  Please be sitting.

This article is about the biggest potential radio merger in history that would create a new powerhouse and pave the way for substantial changes in radio broadcasting heretofore unseen.

If you would like to read this story, have access to my entire archive (over 1,100 pieces) and get the next month of my writing included, click “read more” for your choices. 

What do you get when broadcasters, music industry and new media people get together in one place to focus on the consumer and get better?  That’s The Media Solutions Lab this Thursday.  More here.


Bob Pittman’s Radio Kool-Aid

(My 2011 Media Solutions Lab is next Thursday.  To be included, register here).

Bob Pittman is fast becoming the Jim Jones of terrestrial radio.

The Kool-Aid Bob wants the public (and industry to swallow) about radio is very toxic. 

In fact, more dangerous given that Pittman is the likely successor to Mark Mays as CEO of Clear Channel -- a company that I believe has plans that may become the story of the year by next year at this time.

In this article, I am going to decode what Clear Channel is saying instead of what it will be doing:

1.  Deep denial over the 230 million listeners Arbitron says radio has every week.  The numbers are right but the conclusion is all wet.  But nevermind.  It is important that you buy it – for Clear Channel’s sake.

2.  Is Pandora a threat or not?  Pandora does have 75 million happy customers and satellite radio has 20 million.  Here’s the one thing Pittman wants you to forget about radio competitors like Pandora and Spotify. 

3.  Do you know how much actual listening an Internet stream of a terrestrial radio station attracts?  You will and I’ll bet you’ll fall off your chair when you read it.

4.  The true hope for radio is not defending the status quo, it is this …

5.  The one gigantic hole in the media market for something radio can deliver right now.  Would you like to know what that is because it is something you can do if Clear Channel doesn’t want to?  And Clear Channel has other plans, as you’ll see.

6.   Clear Channel’s end game – not what you think it is.

This article is about the methodical approach Clear Channel is taking to pave the way for what’s next – the new Clear Channel and probably a major change in the radio business.

If you would like to read this story, have access to my entire archive (over 1,100 pieces) and get the next month of my writing included, click “read more” for your choices. 

My Media Solutions Lab is next Thursday, January 27th.  To attend, register here.