Local radio revenue was off 21% in November.
National down 24%.
And that's with political advertising from a presidential election campaign.
It was the worst month for radio since these tallies were first kept over 20 years ago. And January business is as cold as a New England winter.
Of course, radio executives blame the recession not themselves. The slumping economy is part of the problem, but radio's decline has been in progress longer than the economic downturn.
Unfortunately, the radio industry is not likely to return to break even numbers for years -- if ever -- according to analysts. And the&hellip
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