Read the full article now
- Three weaknesses to exploit against iHeart, Cumulus and soon, Audacy.
- Something is developing with the available radio audience – this pins it down.
- Nielsen ratings doesn’t just underreport young listeners – how they force radio to make avoidable programming mistakes because of it.
- Is repetition still important to grow radio ratings in a digital world of endless discovery?
- The new low range demographic for today’s radio listener.
Recent Posts
- Listener Supported Commercial Stations
- Bye Bye Market Managers
- iHeart’s Likely Buyer
- Townsquare’s Mounting Problems
- Deregulation in Trouble
- The Real SiriusXM/Audacy Distribution Deal
- Outbreak of License Forfeitures
- The Stations in Danger When De-Reg Resumes
- Why Beasley is Outperforming iHeart
- What Comes After Ratings, Downloads and Impressions?


