A Change in Radio Rates and Contract Length

  • How independent groups are preventing “rate theft” 
  • How non-intuitive longer contracts are actually working out 
  • The brutal iHeart dictate from Bob & Rich to sellers
  • The idea that stops a bullying consolidator from stealing the entire buy
  • Selling without ratings in an economic downturn

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Previously:  Warshaw Inciting Cumulus Shareholder RevoltCumulus to Layoff Station Personnel Westwood One to Shutter Another DivisionThe Danger of Electric Cars to RadioAudacy & iHeart Playing Dirty with Ad RatesTownsquare’s Major ExpansionCumulus Just Screwed ItselfAverage Song Length Nose Dives


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